Muse IQ®, a brand new online production music library stocked with critically selected tracks by some of the leading composers in the industry, launches today. The catalog has been specially created to enhance visual media, whether web based, television programming, or commercial content.
Augustus Skinner and Ronan Coleman, of Brooklyn based boutique music house Crispin Thump, have spent a number of years researching the phenomenon of online production music and have developed Muse IQ®’s unique, graphic user interface enhanced by a powerful search engine. According to Skinner: "We felt that most music libraries had very clunky and unintuitive interfaces. If I am trying to find the perfect music track for a project, I get very quickly discouraged when the technology slows down the creative process. Solving that problem was the driving force behind the development of this tool."
The Muse IQ® interface is characterful but uncluttered, resembling a piece of vintage audio hardware complete with tolex covering and VU meters. There are clickable mood and genre boxes, as well as an innocuous looking search box, but Skinner explains this is deceptively powerful. "The search function has been designed to recognize over 3000 different words that you might use to describe a piece of music. Having spent years working with agency producers, I know the importance of interpreting a creative brief. With our search tool you can literally type in key words from your brief, and instantly drill down to the exact emotion or quality you are looking for."
Skinner and Coleman are also building a companion module to the site. The Muse IQ® Recordshop will host a catalog of original songs available for licensing from bands and artists, both signed and unsigned. Expect to hear more from them soon.
About C&S Media Inc.
Muse IQ® is a registered trademark of C&S Media Inc. a New York based media company serving all major networks and studios, ad agencies and production companies. www.museiq.tv