Award-winning character effects company MASTERSFX has been signed to continue developing and creating its mix of Practical/Digital FX for season four of the hit DreamWorks/TNT television series “Falling Skies,” set to debut in Summer 2014. MASTERSFX has regularly worked on the series since its 2011 launch. The company also designs and produces a diverse number of makeup and special creature effects for a variety of other hit TV shows and feature film projects. Todd Masters, founder of MASTERSFX, made the announcement.rn rnFor “Falling Skies,” a Steven Spielberg/DreamWorks Television produced series airing on TNT, MASTERSFX creates and produces armies of practical alien characters. Having perfected a Practical/Digital FX mix, MASTERSFX creates all of the aliens which physically appear on-set, as well as other special makeup effects and mechanical monsters. For the just concluded season three, MASTERSFX upped the ante, adding its unique digital process into the mix. Working in tandem with the 2013 Emmy Award-nominated digital effects team at Zoic Studios, MASTERSFX provided several practical/digital creatures and enhanced live-action environments depicted in season three.rnrnFor decades, MASTERSFX has worked to perfect the practical and digital effects mix in working with live, on set actors. “We have been strong — and vocal — proponents for realism in mixing Practical and Digital FX to depict unique and organic feeling characters,” Masters said. “‘Falling Skies’ is the perfect example by which to illustrate how we can evolve character FX technology. If these techniques don’t grow, traditional CG will become fossilized, just like other technologies that have come before. We need to continue to innovate and strive for better looking results. We are delighted to continue our association with ‘Falling Skies’ into its fourth season, and wish to congratulate the show for its 2013 Emmy Award nomination for outstanding visual effects.”rnrnThe most popular new character added to “Falling Skies” during season three was “Cochise,” a warrior of the “Volm” alien race portrayed by actor Doug Jones. (Jones also performed as several other members of the Volm species, even playing his own father.) MASTERSFX adds Performance Driven enhancements to these Volm characters via the company’s in-house digital tools. By analyzing the actor’s original performance – tracking his precise movements and then modifying them with proprietary software – the artists at MASTERSFX are able to create a hybrid performance of both practical and digital FX, one not possible with traditional solutions. rnrnMASTERSFX helps bring Jones’ on-set practical prosthetics to life organically, so that other actors can better respond to his characterizations. His alien portrayal can physically be part of the scene, can be directed, and can interact with performers and props. He appears as a true member of the show, rather than as digitally fabricated character rendered in post.rn rnAndre Bustanoby, Visual Effects Supervisor at MASTERSFX, states, “As artists, working in both make-up and visual effects, we prefer to embrace any tool or technique appropriate to helping our clients tell compelling stories. In ‘Falling Skies’ for example, the character of Cochise is a unique amalgam of techniques, built in tandem with a brilliant live-action performance.”rnrn”What we wanted to create was an extension of Doug’s live, on-set performance, not something that would be replaced later in post,” continues Masters. “This provides the additional benefit of something actually being on-set. Our finished product looks real – because it is real. With our process, we can put a full character on-set, in real-time, which allows the other actors and director to see the ‘being’ and collaborate with it directly. There are no tennis balls to act to or direct; we deliver Cochise in full character prosthetics.” rnrn
Todd Masters Founder/MASTERSFX Contact Todd via email
Contact:Medica Contact for MASTERSFX: Dan Harary The Asbury PR Agency Beverly Hills, CA 310/859-1831 Contact Dan via email
Who Needs Los Angeles? We Do.
One doesn't have to be a statistician to know that there are fewer commercials being shot in the U.S. today for the American market than ever before, and a dramatic decrease in L.A. in particular. In the last five years, as reported by FilmLA (the office tasked with issuing permits), L.A. commercial production has dipped 31 percent. But hereโs the thing: This doesnโt mean that L.A. has lost its importance as the production center of the world. Production in L.A. is vital. It is the go-to. Itโs where you can count on access to exemplary crews, a support infrastructure second to none, varied location and backlot options, a large population of on-screen talent and (fairly) predictable weather. The fact is, with overall decline and now the devastation of the fires, weโre on the brink of losing this mainstay resource. Without employment opportunities and now many without homes, talented and trained crew are bound to leave either the industry or the LA area for other opportunities, unless there are enough job opportunities to sustainย a solid living. Now is the time when we ALL must support and bolster this community. Production is needed in L.A., now! Of course, advertising is a business, and marketersโ money should be spent as efficiently as possible, BUT we have to think beyond each production and know that if we lose the incredible resource of L.A. production as we know it, then marketers, agencies and the industry loses in the long run. Over the past several days, some agencies have issued directives to production companies that are unilaterally pushing upcoming production options out of L.A. The fact is L.A. is a large area, and many sections of the city and county are not directly impacted... Read More