The fictitious Dr. St. Von Powell hosts the spoof educational film
The Marketing Arm tapped Liberal Media Films for production and charlieuniformtango for post on a new promotional campaign; the Topgolf First Timers Club. Topgolf is a one-of-a-kind golf entertainment experience with seven competitive games and advanced technology to track the accuracy and distance of players’ shots. The 2-minute film is live on the Topgolf website here.
A Facebook campaign managed by Camelot SMM circulated the 2-minute film and three :30 pieces, all of which are on YouTube as well.
Liberal Media Films Director Jeremy Bartel put his comedic talents to work on the hilarious 2-minute film spoofing the myths and misconceptions of “Your First Time: Myths & Misconceptions.”
Jeffery Schmidt, who plays the fictitious Dr. St. Von Powell, is our host throughout the film. He begins educating us on our “first time” on set with a bad ‘90s retro feel. We then transition to today’s modern world as Dr. St. Von Powell continues to teach us what to expect during our first visit to Topgolf. Dr. St. Von Powell (who we are reminded throughout the spot, is not really a doctor – and not a saint) says, “You can always swing by for a lesson to work on your stroke.” He introduces the “First Timers Club” card that “Saves you a little scratch on your first match.”
About charlieuniformtango

charlieuniformtango, full service post-production facility specializing in creative editorial, visual effects, audio mixing, digital production, excellent client service.
charlieuniformtango also operates Liberal Media Films, a unique group of directors. Visit http://www.liberalmediafilms.com for more information.
Video Credits
Agency: The Marketing Arm
Client: Topgolf
Production Company: Liberal Media Films / charlieuniformtango
Director: Jeremy Bartel; DP: Jake Wilganowski; Executive Producer: Jeff Elmore; Principal/CEO: Lola Lott
Post House: charlieuniformtango / Liberal Media Films
Editor: Evan Linton; Audio: Jake Kluge; Online: Allen Robbins; Graphics: Tony Wann; Executive Producer: Jeff Elmore; Principal/CEO: Lola Lott
Media Agency: Camelot Strategic Marketing & Media
PR Agency: Ketchum
Contact:Vicki Young
214.948.5940 direct
214.533.1584 mobile
214.948.6940 fax
Contact Vicki via email
Art Directors Club of Europe Announces Finalists For ADCE Awards 2024
The Art Directors Club of Europe (ADCE) has announced the finalists for the 33rd ADCE Awards, highlighting top creative talent from 22 countries. An international jury gathered in Barcelona on October 29th and 30th to evaluate the best work of this year in European design and advertising, ultimately selecting the 2024 finalists entries. Winners of the Gold Awards, along with Special Awards and the Grand Prix, will be unveiled at the ADCE Awards Gala Ceremony on November 22nd during the ADCE Festival, while Silver, Bronze, and Shortlisted entries will be published immediately following the Gala on the ADCE website. A total of 370 entries across 22 European countries have been selected as finalists. Final distinctions will include Gold, Silver, and Bronze winners, as well as special recognitions like the following:
- European Star – honouring projects that reflect core European values such as democracy, freedom, justice, and peace.
- Genius Loci – celebrating work that captures the spirit of specific places within Europe’s cultural heritage.
- Green Star – recognizing projects that advance the circular economy, sustainability, or environmental protection.
- Equal Star – rewarding creativity that challenges discrimination and stereotypes,... Read More