London International Awards (LIA) has announced the shortlist for Integration.

There are a total of 29 entries shortlisted in Integration. Both Australia and the United States fared well, each having five entries make the final shortlist.

Leo Burnett is the most successful network in the medium, accumulating five shortlisted entries across its Chicago, Madrid, Melbourne and Sydney offices.

Amir Kassaei (Worldwide CCO of DDB Worldwide) was this year’s Jury President, joined by Jay Benjamin, Prateek Bhardwaj, Francisco, Cassis, Diego Medvedocky, Marcus Rebeschini, Alexander Schill, Luis Silva Dias and Jason Williams.

Winners will be announced on 10th November.

Integration Shortlist:


Grey Argentina, Buenos Aires - Colored Salt “The Salt You Can See” - Integration, Integration

Grey Argentina, Buenos Aires - OtroMundo “Car Caps” - Integration, Integration


Leo Burnett Melbourne, Melbourne - SPC Packaged Fruit and Vegetables “#MyFamilyCan” - Integration, Multimedia Campaign

Leo Burnett Sydney, Sydney - Canon Shine “Shine” - Integration, Multimedia Campaign

Leo Burnett Sydney, Sydney - JUST* - Integration, Multimedia Campaign

M&C Saatchi, Sydney – Blue Ball Foundation “Game of Balls” - Integration, Integration

McCann Melbourne, Melbourne - Tigerair “Infrequent Flyers Club” - Integration, Multimedia Campaign


AlmapBBDO, São Paulo - Pedigree “First Days Out” - Integration, Integration

F/Nazca Saatchi & Saatchi, São Paulo - Leica Gallery São Paulo “SoundLab” - Integration, Multimedia Campaign

Ogilvy Brasil, São Paulo - Soccer Team “Security Moms” - Integration, Integration


J. Walter Thompson Canada, Toronto - The Hospital for Sick Children “Better Tomorrows Campaign” - Integration, Multimedia Campaign


Grabarz & Partner, Hamburg - EXIT-Deutschland “Nazis Against Nazis - Germany´s Most Involuntary Charity Walk” - Integration, Integration

serviceplan, Munich - German Bar Association “The Guy Who Cut Everything in Half” - Integration, Integration


Y&R New Zealand, Wellington - Brake “Living Memories” - Integration, Multimedia Campaign


P4 Ogilvy & Mather, Panama - Telemetro Reporta “The Tweeting Pothole” - Integration, Integration


DDB Spain, Madrid - No Somos Delito (We Are Not Crime) NGO “Holograms for Freedom” - Integration, Integration

Leo Burnett Madrid, Madrid - Loterías y Apuestas del Estado “There Is No Bigger Prize Than Sharing” - Integration, Multimedia Campaign


Åkestam Holst, Stockholm - Audi quattro “The Swedish Snow Rescuers” - Integration, Multimedia Campaign

Forsman & Bodenfors, Gothenburg - World Food Programme “805 Million Names” - Integration, Integration


Y&R Team Red Istanbul, Istanbul - Vodafone Red Light Application “Between Us” - Integration, Multimedia Campaign

Y&R Team Red Istanbul, Istanbul - Vodafone Red Light Application “Between Us” - Integration, Integration


adamandeveDDB, London - John Lewis “Monty's Christmas” - Integration, Multimedia Campaign

Publicis London, London - Depaul UK “Spot 4 Sale” - Integration, Integration

Saatchi & Saatchi, London - Pampers “Every Baby” - Integration, Multimedia Campaign


BBDO New York, New York - Snickers “Brady Bunch Integrated Campaign” - Integration, Multimedia Campaign

Leo Burnett Chicago, Chicago - Allstate “Social Savvy Burglar” - Integration, Multimedia Campaign

R/GA, New York - Ad Council “Love Has No Labels” - Integration, Integration

Saatchi and Saatchi New York, New York - GLAAD “Celibacy Challenge” - Integration, Integration

Saatchi and Saatchi New York, New York - GLAAD “Celibacy Challenge” - Integration, Multimedia Campaign

London International Awards (LIA) is a global Festival honoring creativity and new ideas in Advertising, Production, Digital, Design, Music & Sound and Technology. The Awards, founded in 1986 by President, Barbara Levy, began by honoring advertising in the realms of Cinema, Television, Print and Radio worldwide, evolving since its inception into 15 unique media types. It was the first truly international advertising awards of its kind to acknowledge all media and methods from all over the world to be judged by a diverse global jury. Every member on each Jury Panel, including the Jury President, judge all entries except their own work, in their respective media. Each jury has the discretion to award a Grand LIA within the media they are judging.  To find out more about LIA, visit