- Tuesday, Jun. 3, 2014
NYC-based creative studio Nice Shoes has continued to expand its network of remote partners with Industry & Co. in Atlanta. With an innovative business model, Industry & Co is a multi-disciplinary post production studio, offering remote services to film and advertising teams. The shared mission of both companies is to cater to the local Atlanta market with a curated team of the best national talent available.
Kristen Roland launched Industry & Co. to provide depth of creative resources in Atlanta through a unique virtual and remote model. Roland began her career at Propaganda Films, and then was music video commissioner at Elektra, before transitioning to the agency side, primarily with BBDO since 2006. Roland relocated to Atlanta after stints in both Los Angeles & New York and brings a long list of clients to the table. After meeting Nice Shoes CEO Dominic Pandolfino, and seeing what his team had accomplished with Remote Viewing in Boston, Dallas, Miami, Detroit and New Orleans; a partnership between the two companies was quickly established.
“I am confident that this concept is just what we need for post production. It’s the perfect storm for this business model to launch and I am committed to delivering it. Nice Shoes has an outlet in Atlanta, and Atlanta clients have access to the amazing talent at Nice Shoes – it’s a win-win for everyone,” said Roland.
“Atlanta is one of the major hubs of commercial production and creativity. We’ve worked with clients from there for years, but we’ve seen a decline in their ability to travel to New York to supervise sessions,” said Pandolfino. “With Remote Viewing installed at Industry & Co, more agency teams will have the opportunity to provide their input during a project.”
Nice Shoes Remote Viewing allows clients to collaborate with artists in New York in real-time, with no delay between New York and Atlanta. Nice Shoes engineers install a secure HD feed and a display calibrated to match exactly with the monitors in New York. Industry & Co.’s clients can work with any of the studio’s artists including colorists Chris Ryan, Lez Rudge, Ron Sudul, Lenny Mastrandrea, and Gene Curley; creative directors James Coulson and Harry Dorrington; and VFX artists Steve Parish, Vin Roma, Jason Farber, Kevan Lee, and Russ Bigsby.
About Nice Shoes
Nice Shoes is in its eighteenth year as a leading provider of video Color Grading and Finishing/Visual Effects (VFX) services to the advertising industry. The Company has recently entered the creative services/design business and has added creative editing capabilities to provide a broader array of services in response to market demand and trends. Nice Shoes has helped to perfect the TV commercials of nearly every household brand name in America. To learn more about Nice Shoes, please visit www.niceshoes.com.
About Industry & Co
Industry & Co delivers a vast pipeline of creative resources to Atlanta based agency teams and filmmakers for post production through collaboration with outside post houses and teams. The company also manages a short list of incredibly talented freelancers from all over the country that specialize in VFX and motion design. With our digital and broadcast finishing capabilities Industry & Co is a full service post collaborative solution. www.industryandco.tv