“Raising Hope,” a new family comedy from Emmy Award winner Greg Garcia (‘My Name is Earl’), premieres this month. Fox Broadcasting Creative Director, Julio Cabral and Golareh Safarian, Director of Production-Special Ops, awarded the launch campaign to promo veterans IKA Collective and director Paul Fuentes.nn”Raising Hope” is a half-hour/single camera series which follows the quirky life of Jimmy Chance, an early twenties underachiever, as he unexpectedly becomes a single father. nn”Multiple babies, multiple locations and a topless Cloris Leachman. How much better does it get? ” Recalls director Paul Fuentes. “We shot five creatively ambitious spots in one day. That wouldn’t have been possible without a great production team and an extremely talented cast who went above and beyond. It really shows in the final pieces.”nnIKA Collective founder Ian Karr, who has produced and directed promos for some of TV’s most successful shows, muses “It’s a huge responsibility doing a launch campaign. The writers, directors and cast have spent months–if not years–developing their show and it’s our job to get people to want to watch it. I think we’re really up for that kind of challenge. Paul’s comedic sensibilities were a perfect complement to the creative. Julio, Golareh and the entire team at FOX created a truly collaborative environment. Special thanks to Joe Earley (President, Marketing & Communications), Brian Dollenmayer (SVP, On-Air Promo Creative), and Dean Norris (SVP Marketing & Special Projects) for helping to make this a dream project.”nnIKA Collective is no stranger to producing successful launch campaigns. The firm was responsible for creative and production of the United States of Tara series launch, which helped make the premiere one of the most-watched in Showtime’s history. nnIKA Collective now adds the FOX Network to their family of broadcast clients, which already include Showtime, HBO, Spike, MTV, Discovery, MSG and Hallmark Channel. The company offers complete, concept-through-post services in their NYC facility, which houses five edit suites, an insert stage, SCRATCH color grading, graphics and audio capabilities.nn
nnThe “Raising Hope” promos can be seen on the Fox Network, Fox.com, and IKACOLLECTIVE.COM.nIKA COLLECTIVE Ian Karr, 212-651-2590 Contact Ian via email
Pioneering The Visual Narrative: Bobola Oniwura’s Impact on Nollywood’s Cinematic Evolution
Nollywood is in the middle of a visual revolution, and at its core is Bobola Oniwura, the mastermind behind some of the industry’s most striking cinematic transformations. Oniwura is a pioneering colorist whose unique approach to film aesthetics has set new standards for how Nigerian stories are told on screen. From the gritty realism of King of Boys: The Return of the King to the vibrant energy of A Tribe Called Judah, Oniwura’s work has become synonymous with a new era of cinematic excellence, one where color grading is no longer an afterthought but a defining narrative tool. The film industry in Nigeria known as Nollywood has grown into one of the most prolific cinematic powerhouses in the world. Producing thousands of films annually, it ranks alongside Hollywood and Bollywood in terms of output. Once characterized by rapid, low-budget productions, Nollywood has undergone a remarkable transformation, embracing higher production values, diverse storytelling, and international recognition. The industry’s films now command global audiences, made possible by platforms like Netflix and Amazon Prime, and receiving acclaim at major festivals. This evolution has been fueled by creatives like Oniwura, who are redefining the post-production technical standards of Nigerian films. His impact extends beyond the color suite. Drawing on his background in Architecture and user experience research, Oniwura approaches color grading with an acute understanding of audience perception, crafting visual experiences that enhance storytelling, evoke emotion, and immerse viewers in the rich textures of Nigerian culture. His ability to merge technical precision with artistic intuition has positioned him as one of the most sought-after colorists in Nollywood... Read More