The Hollywood Professional Association (HPA) has announced a revitalized Sales Career Resource Group (SCRG) and upcoming event dates. The HPA serves the professional community of businesses and individuals who provide creativity, expertise, support, tools and the global infrastructure for the creation and finishing of motion pictures, television, commercials, digital media and other dynamic media content.

Seth Hallen, President of HPA, noted "We are focusing on making every HPA event as valuable and energetic as possible. To that end, we've taken a disruptive approach to SCRG, reshaping and rethinking it. SCRG has always been a place where colleagues meet and share important information, and that will remain - it's still going to be full of great content and conversations." With that said, noted Hallen, "Almost everything else about it is changing!"

Josh Wiggins, Chair of SCRG, explained further, "SCRG is coming back as an afternoon high-impact information exchange, at a new venue, ending with networking and drinks. But that's the pragmatics. What's fundamentally important is that it's an entirely different kind of gathering, where expert-led tables feature the latest conversation on topics that everyone needs to explore. By going away from the traditional 'panel, Q&A' and putting attendees in direct contact with table leads, it's a livelier exchange and one that offers a ton of the latest information. And, of course, it's great to have these conversations and then segue to a drink and further talk."  

The first event for SCRG is July 7th, at The London Hotel in West Hollywood, from 3:00 pm to 6:30 pm.  For complete information and registration, click here.

Table Topics* 

  • IMF - For Production, Post and Archive
  • IMF - For Delivery. How is it working for the buyers of all this great content?
  • HDR Remaster - Can you re-master without creative (no director or colorist)
  • HDR Capture - Where's my reference?
  • Cloud & Rendering - How is it coming along?
  • VR - Virtual Reality in Production & Post
  • VR - Virtual Reality for Delivery and Consumption
  • Archive - "What needs archiving", "How much bigger are these files getting?", "Serviceability?"," Oh and don't forget we need to archive the VR files now"
  • Audio - Interoperability for immersive audio
  • Moore's Law & Transport of Digital Files
  • Extras and Complementary Content - Is it an Extra the consumer needs or wants?
  • Localization - Supply and Demand & Special Cases such as Day and Date needs

*Topics, subject to change

"We're looking forward to a great day at The London on the 7th.  The SCRG Committee has led the transformation and has put a great deal of consideration into making this event extremely valuable to our members," concluded Hallen. 

The event at The London is expected to reach capacity, so please register early. For further information, registration and directions visit hpaonline.com.

About the HPA®
The HPA® serves the professional community of businesses and individuals who provide creativity, expertise, support, tools and the global infrastructure for the creation and finishing of motion pictures, television, commercials, digital media and other dynamic media content. Through its partnership with the Society of Motion Picture and Television Engineers® (SMPTE®), the leader in the advancement of the art, science and craft of the image, sound, and metadata ecosystem, the HPA continues to extend its support of the community it represents. Information about the HPA is available at www.hpaonline.com.

About the Society of Motion Picture and Television Engineers® (SMPTE®)
Winner of an Oscar® and multiple Emmy® Awards, the Society of Motion Picture and Television Engineers® (SMPTE®) is a global leader in the advancement of the art, science, and craft of the image, sound, and metadata ecosystem. A professional membership association that is internationally recognized and accredited, SMPTE advances moving-imagery education and engineering across the communications, technology, media, and entertainment industries. For a century, SMPTE has published the SMPTE Motion Imaging Journal and developed more than 800 standards, recommended practices, and engineering guidelines.  Nearly 7,000 members - motion-imaging executives, engineers, creative and technology professionals, researchers, scientists, educators, and students - who meet in Sections worldwide, sustain the Society. Through the Society's partnership with Hollywood Professional Association (HPA®), this membership is complemented by the professional community of businesses and individuals who provide the expertise, support, tools, and infrastructure for the creation and finishing of motion pictures, television programs, commercials, digital media, and other dynamic media content. Information on joining SMPTE is available at www.smpte.org/join.