www.howlingmusic.com.>Howling Music‘s David Grow has co-written and produced a new single and music video featuring “American Idol” finalist Matt Giraud and pop singer Lindsey Sky in her recording debut. The music video version of “My Love Screams“, which Grow also co-directed, has quickly become a massive viral hit, attracting nearly 2 million views on YouTube in ten days. nnGrow, whose company www.howlingmusic.com.>Howling Music produces music for commercials, has achieved a rarity in the music world by balancing success in the advertising and recording industries. His credits in the former realm include Nike, BMW, Chevy, Mini Cooper and Kia. As a songwriter and record producer, Grow’s credits include projects for Blind Boys of Alabama, Jim Brickman, Michael W. Smith and Josh Thompson. He recently also composed the score for the current documentary Free Throw, directed by Wong, Doody, Crandall, Weiner creative Court Crandall.nn
nn"My Love Screams" marks a reunion for Grow and Giraud, as last year, Grow produced Giraud on Jim Brickman’s 2010 radio hit "Thankyou". Giraud achieved national recognition when he placed fifth in the eighth season of Idol and was a favorite of judges Paula Abdul, Randy Jackson and Simon Cowell. He has since appeared on an Idol “Results” show and completed a national tour. When Grow was selected to produce the debut album for Lindsey Sky, he thought of Giraud as a natural choice to sing a duet with the newcomer.n nBalancing the worlds of advertising and artist development has always been a goal of www.howlingmusic.com.>Howling Music, according to Grow. “We’re passionate about making great music,” he says. “It’s very fun to be able to do that across multiple mediums.”nThe song will make its radio debut on January 16th.nnAbout www.howlingmusic.com.>Howling MusicnFounded in 1999, www.howlingmusic.com.>Howling Music is an original music production company specializing in creating original music solutions for commercials in the television, film and emerging media media. Since their inception, www.howlingmusic.com.>Howling Music has scored hundreds of national and international commercial spots alongside many of the top advertising agencies in the world including Wieden and Kennedy, Chiat Day, Crispin Porter Bogusky, and J. Walter Thompson, New York, among many others. In 2006, www.howlingmusic.com.>Howling Music moved their headquarters to Nashville, TN. For more information, visit www.howlingmusic.com.David Grow www.howlingmusic.com.>Howling Music 818.216.6319 Contact David via email
Contact:Media: Linda Rosner ArtisansPR 310.837.6008 Contact Linda via email
ABC Fine Wine and Spirits Embraces Dry January With Cheeky New Ad Campaign
Bacon & Eggs, the creative shop known for its witty, imaginative and disruptive advertising, has created an innovative campaign for ABC Fine Wine and Spirits that playfully tackles the Dry January's impact on its business head-on. Through the campaign, Florida's largest family-owned wine and spirits retailer proudly proclaims its support for Dry January even as it shares its extensive selection of wines, spirits, premixed cocktails and beers found within 127 stores across the state. In the campaign's signature spot, ABC Fine Wine and Spirits cheekily announces its enthusiastic support for Dry January, then proceeds to describe its tantalizing array of velvety cabernets, perfectly frosted IPAs, and smooth whiskeys โ all while insisting, of course, that viewers "definitely shouldn't" indulge in these libations during the month. "Most alcohol retailers either push non-alcoholic alternatives or go quiet during Dry January," explains Kia Zomorrodi, founder and chief creative officer of Bacon & Eggs. "We wanted to flip the script and create something that would resonate with both those participating in Dry January and those who aren't. The campaign's reverse psychology approach lets ABC own the conversation while showcasing its impressive selection in an entertaining way." The campaign arrives as ABC Fine Wine and Spirits aims to maintain brand engagement during a traditionally quiet period for alcohol sales. "This campaign perfectly captures our brand personality while acknowledging the reality of Dry... Read More