House of Salt, Culver City based creative studio formally known as SALT, creates a six minute pre-show animation for the new Space Shuttle AtlantisSM attraction at Kennedy Space Center Visitor Complex. When Mousetrappe, a company that designs productions for shows, exhibits and attractions, approached HOS to contribute on the project, it was a no-brainer.nnMousetrappe has worked with Delaware North Companies Parks & Resorts, operators of Kennedy Space Center Visitor Complex for NASA, as well as PGAV Destinations and Nassal to create an undeniably breathtaking media experience that engages the minds of audience members as they prepare to see the the shuttle.nn
nnHouse Of Salt Creative Director Eric Fulford states, “I love working with the Mousetrappe crew, they always have really unique, meaningful projects. Being part of the Space Shuttle Atlantis attraction was an opportunity to salute the incredible achievements of NASA’s 30-year space shuttle program.” nnThe 6-minute video will be the first experience visitors see when they enter the facility. The imagery surrounding the viewers is a story about evolution of flight, rocketry and imagination. The stunning pre-show combines original hand-drawn art and visual imagery, and is brought to life by use of 2D and 3D animation. The show that follows the pre-show consists of stunning animation, thrilling archival footage, all-new historic reenactments, and ultra-realistic special effects. Supported by an original score, orchestrated by a Hollywood composer, the Space Shuttle Atlantis attraction show guides visitors into an emotional and enriching encounter with one of the most complex spacecraft ever built. It transports guests into the very center of NASA’s Space Shuttle Program where even the most impossible dreams can become a reality.nn”Everyone at House of Salt was excited to dive into an area of the entertainment industry that we hadn’t previously explored,” notes HOS Executive Producer Melissa Blakey. “And to work for Mousetrappe, whose experience creating these shows alongside clients like Disney, has been a breath of fresh air!”nnCreditsnnClient: Delaware North Companies Parks & Resorts, operators of Kennedy Space Center Visitor Complex for NASAnnAgency: MousetrappenDaren Ulmer, Mousetrappe’s President and Chief CreativennProduction: House of SaltnEric Fulford, Creative DirectornMelissa Blakey, Executive ProducernKate Donnelly, Production CoordinatornDave Pagani, Art DirectornCari Chadwick, AnimatornAaron Milus, AnimatornJoseph Andrade, AnimatornnAbout The House
House of Salt Melissa Blakey 9503 Jefferson Blvd., Studio B Culver City, CA 90232 T: 310-838-7258 Contact Melissa via email
Contact:Ann Hathaway Mousetrappe Phone: 818-972-2525 Contact Ann via email
Agency Source Joins Forces With #BidforLA To Support LA’s Production Community
Today, Agency Source, the newly launched business development platform for ad agencies and production companies, announced its partnership with #BidforLA, an initiative designed to support Los Angeles’ advertising production community as it recovers from the recent wildfires. LA is home to some of the world’s top talent, many of whom have been severely impacted by the fires. #BidforLA encourages production companies, filmmakers, and creatives to prioritize LA-based businesses, crews, and services when bidding on projects. Submitting a bid for Los Angeles—whether or not other locations are being considered—helps keep the city competitive and generates crucial work for local talent. The initiative aims to strengthen the local industry, create jobs, and reinforce LA’s position as a global leader in creative production. Agency Source has teamed up with #BidforLA to provide a comprehensive platform that connects production teams with essential resources in Los Angeles, offering a curated list of trusted local providers, including production companies, post houses, and independent production representatives. The list is living and breathing and will stay live and up-to-date as more companies are added. View the full production list HERE . Agency Source CEO Ross MacRae states, “As soon as we were asked to participate, we said yes immediately. We proudly support the businesses and individuals affected by the LA fires. We aim to help all production studios in the area bounce back and thrive again.” Notes co-founder Veronica Lombardo, “When envisioning a resource... Read More