Hollywood Center Studios‘ Virtual Stage provided the shooting location for an on-air promotional campaign for “JFL XXX — The Ultimate Nasty Show,” a live comedy special broadcast this month on The Movie Network in Canada. The stage’s proprietary virtual set technology offered the producers an efficient and cost effective means for completing the project by allowing them to create two sets, literally at the touch of a button.nnThe campaign was directed by Linda Mendoza, known for her work on “The Chris Rock Show,” “The Brothers Garcia” and “Ugly Betty,” and features Bob Saget, former star of the sit-com Full House and a stand-up comic, revered for his biting and frequently off-color humor. nnIn one spot, “In Therapy,” Saget appears in a therapist’s office and talks with his doctor about the dilemma of being associated both with wholesome family comedies and the raunchiest sort of humor—while speaking in language that has to be frequently bleeped out. JFL XXX celebrates the 30th anniversary of the Just For Laughs Comedy Festival held annually in Montreal.nn
nnThe therapist’s office featured in the spot was a custom-designed virtual set created with Hollywood Center Studios‘ powerful virtual set engine. Other spots employed limbo environments generated with the same proprietary virtual set technology. “It was great, because it put everything at our fingertips,” Mendoza recalled. “We were able to change sets, without moving any furniture. It worked creatively and it also worked for our budget.”nnMendoza added that having green room, hair and make-up facilities adjacent to the Virtual Stage also made it a convenient place to shoot. “We were in an out in six hours,” she said. “It was a great experience.”nnThe production was overseen by creative teams from Astral Media, parent of The Movie Network, and from “Just For Laughs.”nnAbout Hollywood Center StudiosnHollywood Center Studios has a rich and colorful history that mirrors the development of Hollywood and the growth of the entertainment industry. The studio has played host to some of the most notable productions of the past century, including such iconic television shows as I Love Lucy, The Addams Family, Jeopardy and Mad TV, and classic film productions such as When Harry Met Sally and The Player. In recent years, Hollywood Center Studios has continued to grow and modernize to support its large television clientele which includes Disney (“The Wizards of Waverly Place,” “Jessie”) and HBO (“True Blood”). Hollywood Center Studios remains a vital part of the Hollywood community and a place where entertainment history continues to be made every day.nnHollywood Center Studios is located at 1040 N. Las Palmas Avenue, Los Angeles, California 90038. For more information, call (323) 860-0000 or visit www.hollywoodcenter.com.Jerry Cole Virtual Set Operations Hollywood Center Studios 323.860.0000 Contact Jerry via email
Contact:Linda Rosner ArtisansPR 310.837.6008 Contact Linda via email
Goldcrest Post Speeds Delivery of “Severance” Season Two
The New York Times recently wrote that the just-released Season Two of Severance will “blow your mind”—and we couldn’t agree more. Created by Dan Erickson and Ben Stiller, the Apple TV+ drama is smart, spellbinding, distinctly original and packed with surprises. For those who aren’t already devoted fans, the show centers on Mark Scout (Adam Scott), leader of a team at Lumon Industries, whose employees have undergone a “severance” procedure that surgically divides their memories between their work and personal lives. Goldcrest Post provided post services for both seasons of the show, including picture editorial support, sound editorial, ADR and sound mixing. Editorial for Season One began in 2020. Due to the restrictions imposed by the pandemic, Goldcrest supplied both onsite production offices and edit suites, and remote editing systems for individual editors, with everything linked to a central server. "Mixing at Goldcrest with our team has been a great experience,” says Stiller. “Bob and Jacob are in sync with our creative process and so good at what they do that the experience is always one where it's about how we can enhance the creative vision, with a baseline of knowing everyone is totally committed to making something as good as it can be." Diana Dekajlo, the show’s co-producer, says that the arrangement worked so well, they chose to continue the hybrid approach for Season Two. “We’re a remote friendly show,” she explains. “Whether we’re at Goldcrest, our studio in the Bronx or at home, our workflow is seamless. I conduct remote daily meetings with my immediate staff, and weekly meetings with editorial and VFX, and we talk to each other as if we were just down the hall. It makes for great staff... Read More