Event set for November 5th in Marina del Rey, California.
Alexis Nelson, Co-Founder and Executive Producer of HOAX Films will participate in a panel discussion entitled Creating CG and VFX in Commercials as part of The World Animation and VFX Summit on November 5th. Nelson will discuss HOAX Films‘ recent work for Guess, NBC, Chevrolet, Absolut and other brands, and how a boutique visual effects house can thrive in the fiercely competitive world of advertising.
The panel discussion will be chaired by freelancer writer Thomas J. McLean. Other panelists will include Robert Sethi, Creative Director of The Mill, and Ludovico Marenzi, Managing Director of Mackevision. The panel is scheduled for 2:15 p.m. – 3:15 p.m., November 5th, at the California Yacht Club in Marina del Rey, California.
“Despite rising time and budget pressures, advertising continues to offer talented visual effects providers opportunities to do high quality, creative work,” says Nelson. “We believe that boutique providers, like HOAX Films, are the source of some of the best new work because of their flexibility, lower overhead and the creative freedom that give their artists.”
Nelson co-founded HOAX Films, with VFX Director Rick Sander, in 2010. The company provides visual effects and post production services for commercials, feature films, television, music videos, branded content and digital media. Its credits include music videos for Britney Spears, Katie Perry and Willow Smith, broadcast campaigns for The Smurfs and Game of Thrones, and the Spike TV series Deadliest Warrior.
Not yet 30, Nelson has been recognized industry-wide as an emerging and innovative leader. She began her career at Motion Theory, where she was involved in projects for Buick, Heineken, Tanqueray and John Hancock. She served as Visual Effects Producer for Deadliest Warrior, Spike TV’s most popular series, supervising a team of 30 artists. She also managed graphics, animation and visual effects departments for the Discovery series Bad Universe.
At Warner Bros., Nelson led CG production on short films for the United States President’s Emergency Plan for AIDS Relief (PEPFAR). She is currently producing environmental films for SustainUS, a civil society group of United States delegates who are participating in the United Nations Framework on Climate Change (UNFCCC) Meeting of the 19th Conference of Parties. She holds a degree in Design Media Arts from UCLA and is a member of Women in Film.
Sponsored by Animation Magazine, The World Animation and VFX Summit includes three days of panels, screenings, discussions and networking with a global array of high-level animation and visual effects professionals. The event aims to help shape the future of worldwide animation and VFX with like-minded Industry leaders, and to connect studio executives, producers, agents, distributors and talent, face-to-face in a warm and intimate club environment.
About HOAX Films
HOAX Films is a Culver City-based digital production studio specializing in visual effects and design for feature films, broadcast, commercials and web content. The studio’s credits include the music videos 21st Century Girl (Willow Smith), Laser Beams (Talib Kweli), Sunshine (Little Dragon) and Raw (Dan Black), as well as ad campaigns for Game of Thrones, Harry Potter and Absolut Vodka. Upcoming projects include Zombeavers!
Alexis Nelson Executive Producer HOAXFilms 5541 W. Washington Blvd Los Angeles, CA 90016 323.272.3580 Contact Alexis via email
Contact:Media: Linda Rosner Artisans PR 310.837.6008 Contact Linda via email
“Ǝvolution” Comes Full Circle At The Chelsea Film Festival
The Chelsea Film Festival, running from October 16th through October 20th, 2024, at Regal Cinemas here in Union Square, is set to host the East Coast premiere of Ǝvolution, a thought-provoking experimental micro-short film that proves big ideas can come in small packages and in perfect circles.
In just 1 minute 16 seconds, this cinematic gem by Award-Winning Director Romina Schwedler, with original music by Argentine Composer Ignacio Montoya Carlotto, explores a cycle as old as time: life leads to progress, progress leads to destruction, and destruction, well, leads back to life. But is this vicious circle unbreakable? Ǝvolution suggests the answer is yes, unless we decide to open our eyes.
Inspired by the overwhelming number of recent events that threaten human existence, Ǝvolution, possibly the shortest film in this 12th edition of the festival, plays out entirely through the symbolism of circles, cleverly illustrating —in the blink of an eye— the repeating patterns of history, and confronting viewers with the uncomfortable truth that our so-called “progress” may, in fact, be guiding us to our own ruin.Premiering at the Regal 14 Union Square, New York City, on October 18, 2024, at 11 a.m., Romina Schwedler's micro-short, featuring Leah Young with cinematography by Alan J. Carmona, will be sure to spark conversations longer than the film itself! Forcing viewers to reconsider the true meaning of evolution, not just as a biological process, but as a reflection of our collective journey as humans.
With a string of festival appearances across the globe, including CineGlobe at CERN (Switzerland/France), Oscar®... Read More