Sally House, Executive Producer and Owner of top original music production company The Hit House, will be a featured Panelist during a 2016 SXSW "Music in Film" track session. House will appear on the panel entitled "Covers & Remixes & Customs: All You Need to Know," which will take place at the Austin, TX, Convention Center, on Thursday, March 17th.
Joining House on the session will be Angel Mendoza, Music Supervisor, The AV Squad; Anny Colvin, Head of Music Supervision, Vibe Creative; Bobby Gumm, VP/Music, Trailer Park; and Shauna Krikorian, Owner, MediaHorse. For more info about this session, please see:
The panel is described as follows: "It's a brave new motion picture advertising world out there, with so many more ways to get music to work in this environment. This panel will have a vigorous discussion about the pros and cons of covers, remixes, custom tracks, and of course enhancements to existing tracks, giving insight into the time, effort and creativity that goes into creating outstanding music for movie trailers."
Sally House is Owner and Executive Producer of the multi-award winning, LA-based music production company The Hit House, renowned for bringing creativity to each and every project they touch through custom music and sound design. Recent work from The Hit House has been used in national and global television campaigns for major brand clients, blockbuster motion pictures, and hit videogames.
Among recent projects to which The Hit House contributed original music are campaigns for such top clients as  Netflix, Google, Playstation, Lexus, Jell-O, Porsche, HBO, Honda, and The Ritz Carlton; motion picture campaigns for the recent films "Spotlight," "Creed," "Pan," "Our Brand is Crisis," and "Alvin and the Chipmunk Road Chip;" the upcoming film "Jungle Book 2016;" the recent films "Minions," "Spy," "Ted 2," "Pixels," "Ricki and the Flash," "Godzilla," "Big Hero 6," "Book of Life," "Frozen," "Thor: The Dark World," and "Iron Man 3," among many others.
A native of South Africa, Sally House brings her vast marketing and branding experience to The Hit House. She started her career in advertising at Ogilvy & Mather, before transitioning to the client side as Director of Marketing for Kenwood USA and VP of Marketing for Clarion Corporation. 
In her role as leader of The Hit House, Sally initiated the creation of the company's highly successful FUNNY BONE, OFF THE RECORD, RE:ACTION, and SPHERES production music libraries. Tracks from these libraries have been used in a long list of movie trailers, television shows, and commercials. 
During the past three years, Sally and The Hit House have been featured in numerous entertainment and music industry media outlets, including Variety, the Los Angeles Business Journal, The Agency Post, Adotas, SHOOT, Pro Sound News, POST Magazine, PostPerspective, MIX Magazine, Below the Line News, WDVentito, Markee Magazine, Creative Planet, Digital Pro Sound, Creative Cow, Trailer Music News, Music Supervision Central, and many others.
In addition, Sally is a noted panelist and guest speaker, and has appeared at such industry gatherings as NAMM, the Sync Summits in Los Angeles and London, the Production Music Conference, the Music Business Association's Annual Conference, and others.
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