Los Angeles-based HELLO! director P.R. Brown helms Alicia Keys’ “Doesn’t Mean Anything,” the first single off her upcoming album, “The Element of Freedom.” The new video, which recently premiered on Perez Hilton, takes us on a dreamlike transition from a steely urban landscape to golden desert.
Brown is currently working on album covers for the bands Slash and Puddle of Mudd.
Credits
Artist/Song: Alicia Keys’ “Doesn’t Mean Anything”
Label: J Records, NY
Production Company: HELLO!, LA
Director: P.R. Brown
DP: Ketil Dietrichson
Producer: Jil Hardin
EP: Sheira Rees-Davies
ABOUT HELLO!
Launched in June 2008, HELLO! is an innovative boutique production company sprung from HKM/Rockfight, combining international directorial and executive talent with an integrated department, extensive music video experience and the production expertise of highly regarded industry vets. Its compelling roster of directors has already produced fresh, award-winning work for top brands such as Apple, M&Ms, IKEA and HBO. HELLO! is diverse enough to take on any producing challenge, saying “hello” to each new creative challenge and growing its brand with integrity.
Greet the HELLO! commercial roster: Didier Barcelo, Amy Berg, Evan Bernard, Daniel Börjesson, PR Brown, Rey Carlson, Rebecca Dreyfus, Mark Gilbert, jacobsbriere, Michael Patrick Jann, Vincent Jerome, Brent Jones, Michael Karbelnikoff, Walter Kehr, Alexandre Moors, Syndrome
Joy@HELLO!: Mehdi Norowzian
Music video roster: Evan Bernard, PR Brown, Andy Huang, Garth Jennings, Asa Mader, Alexandre Moors, Aaron Platt, Kai Regan, Skee.TV, Syndrome, Martin Weisz, Nick Wickham
Academy@HELLO!: Kim Gehrig, Jonathan Glazer, Nick Gordon, Tom Haines, Corin Hardy, Brothers Quay, Lynne Ramsay, Si & Ad, Walter Stern, Martin de Thurah
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