‘The Gopuff Quartertime Show’ starring rapper, actor and comedian Lil Dicky took home Bronze in Social and Influencer category
Gopuff, the go-to platform for immediate delivery of consumers’ evolving everyday needs, won a Bronze Lion award at the prestigious Cannes Lions International Festival of Creativity for ‘The Gopuff Quartertime Show’ starring rapper, actor and comedian Lil Dicky. In addition to taking Bronze in the Engagement: Social & Influencer category, which celebrates creative social thinking and strategic influencer marketing solutions, Gopuff was shortlisted for five additional categories. Cannes Lions is recognized as the global benchmark for creative excellence. This year they received 25,464 entries from 87 countries with only 826 Lions awarded.
The Gopuff Quartertime Show was a one-of-a-kind spectacle designed to deliver entertainment fast—as fast as Gopuff delivers everyday essentials—during one of the most watched sporting events of the year. It streamed live in between the first and second quarters of February’s Big Game, ushering in a new entertainment platform and concept in Super Bowl advertising. Gopuff drove consumer interest in the Gopuff Quartertime Show through a combination of social-led announcements, press outreach, influencer relations, and by engaging with Lil Dicky and several high-profile celebrities, such as Cardi B, Drake and Kendall Jenner. Fans were able to watch the Gopuff Quartertime Show across multiple channels, including Twitter, Lil Dicky’s YouTube and Gopuff’s YouTube.
On the Cannes Lions accolades, Daniel Folkmann, SVP of Business at Gopuff, commented: "The Gopuff Quartertime Show ushered in a new entertainment platform and concept in Super Bowl advertising, and we are incredibly honored to be recognized for our work by Cannes Lions, one of the world's most prestigious institutions in creativity. This award underscores the deep understanding we at Gopuff have for our customers, and our dedication to delivering meaningful and unique experiences that align to their passion points—be it music or sports. These accolades are a testament to our team’s hard work and have solidified our position on the stage of global iconic brands.”
Gopuff tapped Los Angeles-based creative company MIRIMAR to bring to life the Gopuff Quartertime Show.
About Gopuff
Gopuff is the go-to instant commerce platform, fulfilling consumers’ evolving, everyday needs. With an unmatched assortment that includes cleaning and home products, medicine, pet care, office supplies, beauty and wellness items, baby products, food and drinks, local brands, as well as alcohol and fresh prepared food in some markets, Gopuff brings a unique, reliable and magical experience to customers around the world.
Founded in 2013 by co-founders and co-CEOs Rafael Ilishayev and Yakir Gola, Gopuff created the instant needs category and continues to build the rails that define the future of commerce. To learn more, visit www.gopuff.com or follow Gopuff on Facebook, Twitter or Instagram. Download the Gopuff app on iOS and Android.
Art Directors Club of Europe Announces Finalists For ADCE Awards 2024
The Art Directors Club of Europe (ADCE) has announced the finalists for the 33rd ADCE Awards, highlighting top creative talent from 22 countries. An international jury gathered in Barcelona on October 29th and 30th to evaluate the best work of this year in European design and advertising, ultimately selecting the 2024 finalists entries. Winners of the Gold Awards, along with Special Awards and the Grand Prix, will be unveiled at the ADCE Awards Gala Ceremony on November 22nd during the ADCE Festival, while Silver, Bronze, and Shortlisted entries will be published immediately following the Gala on the ADCE website. A total of 370 entries across 22 European countries have been selected as finalists. Final distinctions will include Gold, Silver, and Bronze winners, as well as special recognitions like the following:
- European Star – honouring projects that reflect core European values such as democracy, freedom, justice, and peace.
- Genius Loci – celebrating work that captures the spirit of specific places within Europe’s cultural heritage.
- Green Star – recognizing projects that advance the circular economy, sustainability, or environmental protection.
- Equal Star – rewarding creativity that challenges discrimination and stereotypes,... Read More