<a href="www.meetprecision.com.>Precision, a full-service design, production and post production studio, has hired Marie Soto as executive producer. Previously executive producer at Belief Design, Soto will oversee projects for the company’s advertising and design clients, and will also work with the company’s founder, executive producer Joe Arnao, who is seeking to grow and diversify the business.
Soto’s experience and connections in advertising are already making an impact, according to Arnao. “Marie is helping to open new avenues and build new relationships,” Arnao says. “She adds strength to the advertising and design aspects of our business and that will allow me to focus more on our broadcast and interactive clients.”
<a href="www.meetprecision.com.>Precision‘s slate of projects has been growing rapidly over the past few months, with recent work including a large package of promos and graphics for Fox Sports and its coverage of Major League Baseball, and advertising-related work for Gatorade, Honda and TaylorMade. Soto attributes the company’s hot streak to a full service business model that appeals to ad agencies and broadcasters seeking to maximize creativity while trimming costs.
“We offer a one-stop solution,” she said. “We have everything our clients need: online and offline editing, VFX, graphics and audio. That allows us to deliver a cohesive creative vision and do it quickly and cost effectively. More and more clients are looking for companies like <a href="www.meetprecision.com.>Precision that can offer the whole package.”
Soto arrives at <a href="www.meetprecision.com.>Precision with a deep and varied background in design, visual effects and post production, and a credit list that includes work with many of the country’s top ad agencies and brands. At Belief Design, where she both executive producer and a principal, she produced projects for Visa, Nike, L.A. Tap, 1-800 Contacts, Subaru, Microsoft, LucasArts and Asics, among many others. Prior to her tenure there, she headed West Coast business development for the post house Riot in Santa Monica. Her background also includes a position as head of West Coast sales for @radical media.
<a href="www.meetprecision.com.>Precision Productions + Post is located at 10718 McCune Avenue, Los Angeles, CA 90034. For more information, call 310.839.4600 or visit www.meetprecision.com.