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    Director Miah Morehead Joins Thornberg & Forester

    By Artisans PRUpdated:No Comments1895 Views

    Production Studio Continues Recent Growth and Evolution

    NEW YORK -- (SPW) --

    <a href="http://www.thornbergandforester.com.home/”>Thornberg & Forester has added director Jeremiah “Miah” Morehead to its creative team. A former associate creative director at Digital Kitchen in Chicago, Miah brings an incredibly broad skill set to the production studio, with experience as a designer, vfx supervisor and live action director. He also arrives with a lengthy list of high profile credits spanning commercials, broadcast graphics and television main titles, including work for Dell, Dodge and HBO.

    Miah’s addition is indicative of the growth <a href="http://www.thornbergandforester.com.home/”>Thornberg & Forester has been enjoying, as well as its evolutionary trajectory. The company, which recently moved into a spacious new production studio in Manhattan, initially made its mark in motion graphics design, but has recently been undertaking an increasing number of hybrid projects, combining live action, animation and high concept design elements.

    “We are a design company first,” says T&F executive producer Elizabeth Kiehner, “but we have been looking for opportunities for our creative directors to expand their horizons and we have been directing a lot more live action.” “More projects require a hybrid approach because it’s a good way to create new looks,” Kiehner adds. “This insight is in tune with our creative philosophy, which is very eclectic, and with the diverse talents of our creative team. We like to think of ourselves as a production studio that can do it all, and take projects from the concept phase through delivery—while taking advantage of all the tools and techniques available to us.”

    Among the company’s recent work is a spot for <a href="http://www.thornbergandforester.com.projects/motion/mcdonalds/”>McDonald’s made up of a quirky blend of stop motion animation and live action, directed by Scott Matz. The studio also created a campaign for Arnold, New York, promoting the recent U.S. Open Tennis Tournament. For this three-spot campaign, T&F creative director Justin Meredith recorded spectacular, nighttime views of Times Square. In post, tennis footage was composited onto the street’s famous billboards in Flame. <a href="http://www.thornbergandforester.com.home/”>Thornberg & Forester also created the branding for the recent launch of the environmentally-focused <a href="http://www.thornbergandforester.com.projects/motion/planetgreenids/”>Planet Green, and has just completed a broadcast and internet rebrand for the seminal news organization Reuters.

    <a href="http://www.thornbergandforester.com.home/”>Thornberg & Forester recently shot Jack Black as well as Thomas Friedman of the New York Times and author of Hot, Flat and Crowded for a series of powerful promotional films for Conservation International. The team is also about to deliver a sizzling, new video for fashion brand, <a href="http://www.thornbergandforester.com.projects/interactive/adam/”>Adam. The studio’s overall ability to shoot beautiful film and edit is a cornerstone of the growing business.

    ABOUT THORNBERG & FORESTER
    Founded in New York City in 2007 by partners Scott Matz, Elizabeth Kiehner and Justin Meredith, <a href="http://www.thornbergandforester.com.home/”>Thornberg & Forester is a creative studio, specializing in design and production, with the sole objective of generating success for clients working in the television, film, advertising and multi-media industries.

    <a href="http://www.thornbergandforester.com.home/”>Thornberg & Forester is located at 78 Fifth Avenue, 6th floor, New York, NY 10011. The phone is (212) 367-0858. Please visit us at www.thornbergandforester.com.

    Contact:

    Elizabeth Kiehner Thornberg & Forester 78 Fifth Avenue, 6th floor New York, NY 10011 212.367.0858

    SPW Category:People on the Move



    Lord Danger Director Parker Seaman Cooks Up A New Social Media Spot For Kraft Mac And Cheese

    Tuesday, December 17, 2024
    From “The Good, The Bad, and the Delicious,” directed by Parker Seaman of Los Angeles-based production company Lord Danger and Impossible Studios, Toronto. The spot features virtual video wall technology creating the entire location digitally.

    Lord Danger director Parker Seaman put his signature comedic style and virtual production know-how into full effect for the new Kraft Mac and Cheese ad, created by the brand’s in-house agency, The Kitchen. The spot, entitled “The Good, The Bad, and the Delicious” (:30), was shot virtually at one of Toronto’s virtual production stages with Impossible Studios, Seaman’s production home in Canada, using video wall technology. The new ad, which broke last month, can be seen online and on social media (Instagram and TikTok). “Before I even read the scripts, I was excited to even be considered for such an iconic brand. Then once we got into it, the agency really let me run wild with all the little details. I loved the idea that we were allowed to lean into the Western tropes as much as possible, not hold back on big performances… and ranch-flavored Mac and Cheese. Let’s be honest, I wanted a free box of ranch-flavored Mac and cheese.” Anthony Ficalora, Lord Danger Executive Producer, explained Seaman’s strong understanding of virtual video wall technology, which created the entire location digitally, except for practical elements the actors physically touch, is a huge benefit to clients like Kraft. “Parker is a master at creating visually engaging looks and on a tight timeline,” says Anthony Ficalora, Lord Danger Executive Producer. “Those skills served him well on this project as they enabled him to focus on performance and finding the right tone for the spots.” About Lord Danger Lord Danger is a creative production studio specializing in bold, innovative commercials,... Read More

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