Building upon the momentum of past success working with Sega on the IRON MAN 2 and THOR marketing campaigns, director Cristina Anderlini and her company, GiRL FACTORY, achieved superhero status for Director’s, CAPTAIN AMERICA: SUPER SOLDIER Game Development viral video which rocketed past 2,000,000 hits within its first few weeks of release.
The Captain America: Super Soldier Trailer premiered July 21, exclusively on Metacafe, garnering over 300,000 views within the first day of release and continued to rack up impressive numbers reaching 2,400,000 to date.
Watch more top selected videos about: Marvel Comics, Comic Books
The CAPTAIN AMERICA project took Cristina and her crew to Vancouver, Chicago and San Francisco, giving viewers and in-depth look into the development process for both the Next Gen and Wii versions of the game. As an added bonus, Chris Evans reprised his role as The First Avenger by voicing the role of Captain America for the game.
LA-based Cristina Anderlini and her company GIRL FACTORY continue their role as one of the top promotional marketing companies behind the release of major video game titles.
Some of Cristina’s other work in the world of video game promotion includes directing the TV spots for THQ/Dreamworks highly anticipated KUNG FU PANDA 2 and DANCE PARADISE video games.
About Cristina Anderlini/GiRL FACTORY
Anderlini began her career freelancing for a number of top production companies including, Quentin Tarantino’s A Band Apart, Giraldi-Suarez, and Joe Pytka Productions. She was an integral part of the production team on numerous high-profile national commercials as well as EPKs and television promos.
In 2006, Anderlini founded A Broad Vision Productions (recently renamed GiRL FACTORY) where she developed her "Director’s eye" while producing/directing Music Videos, "Making Of" Videos, EPKs, TV Spots, TV Episodes, Promos, as well as DVD and New Media content for major labels, advertisers, TV networks and corporate clients including MATTEL, MTV, BET, VH1, Universal Music, Atlantic Records, Nokia, TMobile, Intel, Disney, Buena Vista Games, THQ and Media Arts Lab (MAL) among others. She has worked extensively with A-List artists across many genres in both music, film and TV, including Samuel L. Jackson, Don Cheadle, Katy Perry, Jamie Foxx, Missy Elliott, Diddy, Pitbull, Panic At The Disco, TI, Toni Braxton, to name a few.
Please check out www.girlfactory.me for more background on this leading video game promotional marketing company.