<a href="http://www.cinedeck.com.>Cinedeck LLC (www.cinedeck.com., pioneering developer of mobile capture systems for motion picture and broadcast production, has enjoyed considerable adoption success with <a href="http://www.cinedeck.com.#!cinedeckRX”>Cinedeck RX, its rack-mount, solid-state recorder, and today released details of how customers have implemented the technology across a diverse range of broadcast, mobile OB, visual effects (VFX) and aerial cinematography applications.
Cindeck RX was launched in January 2012, and one of the first customers was All Mobile Video, NY, which integrated multiple <a href="http://www.cinedeck.com.#!cinedeckRX”>Cinedeck RX systems into its fleet of OB vehicles, and also offers <a href="http://www.cinedeck.com.#!cinedeckRX”>Cinedeck RX systems for rental.
Eric Duke, CEO All Mobile Video, commented: “<a href="http://www.cinedeck.com.#!cinedeckRX”>Cinedeck RX has instantly replaced the tapedeck, and we’ve done a number of shows right out-of-the-box, without any issues. Our clients have latched on to the <a href="http://www.cinedeck.com.#!cinedeckRX”>Cinedeck RX immediately too. They are excited about the cost savings and the workflow options – it just works for them.”
MTV recently combined nine <a href="http://www.cinedeck.com.#!cinedeckRX”>Cinedeck RX decks, rented through All Mobile Video, New York, to shoot the “2012 mtvU Woodie Awards”, which took place during the SXSW Music Festival in Austin, Texas. Each Cinedeck was dedicated to recording a camera ISO, capturing simultaneously to ProRes 140 and ProRes Proxy on one SSD sled, with a redundant copy of each format pair on a the second SSD sled. The speed of <a href="http://www.cinedeck.com.#!cinedeckRX”>Cinedeck RX processing meant that all of the footage was offloaded and ready for the offline edit within two and a half hours of the ceremony’s conclusion. Seamless relinking of high-resolution footage and proxy materials in editorial enabled the MTV editorial team to work problem-free and with unprecedented speed, with the show ready to air in less than two days.
PDG Helicopters, based in Scotland, is the UK’s leading on-shore helicopter operator, and is the first in the UK to use <a href="http://www.cinedeck.com.#!cinedeckRX”>Cinedeck RX to deliver the ultimate quality in digital aerial filming to clients in TV broadcast, commercials and corporate production. <a href="http://www.cinedeck.com.#!cinedeckRX”>Cinedeck RX is used to record uncompressed 4:4:4 from a gyro-stabilised Cineflex V14 HD camera, in wide range of frame rates, delivering variations of Apple ProRes, Avid DNxHD and Cineform codecs, according to each customer’s preference.
Peter Jones, aerial cameraman and PDG Helicopter’s camera systems manager, said: “<a href="http://www.cinedeck.com.#!cinedeckRX”>Cinedeck RX has allowed us to mirror the industry trend towards tapeless capture, and to extract the full performance of our Cineflex camera system for the first time. As it records to a range of codecs, clients can leave the shoot with edit-ready footage, which ultimately helps their production costs – and that’s a great selling point for us.”
Procam Television, an internationally-acclaimed broadcast hire company in London, UK, has equipped a new, multi-purpose, mobile OB production vehicle with four <a href="http://www.cinedeck.com.#!cinedeckRX”>Cinedeck RX systems, enabling capture from up to eight cameras. Along with its removable SSD disks that enable continuous multi-cam shooting, Procam Television selected <a href="http://www.cinedeck.com.#!cinedeckRX”>Cinedeck RX for its guaranteed leading-edge performance.
John Brennan, managing director of Procam Television, said: “Given the constant changes in technology we wanted a product that was as ‘futureproof’ as possible. <a href="http://www.cinedeck.com.#!cinedeckRX”>Cinedeck RX ticks all the boxes. It is always kept up-to-date through regular upgrades – a true futureproof investment. We have around 350 broadcast clients, all with different acquisition requirements. <a href="http://www.cinedeck.com.#!cinedeckRX”>Cinedeck RX lets us meet all of their capture requirements effectively through one box.”
Stargate Studios, Pasadena, CA, a longtime Cinedeck EX user, is renowned for delivering high-quality VFX for feature films, TV and commercials. It recently deployed dual <a href="http://www.cinedeck.com.#!cinedeckRX”>Cinedeck RX systems, in combination with dual Cinedeck EXs and on-board camera recorders, to assist the rapid delivery of 700 VFX shots for the ABC pilot Beauty And The Beast. The <a href="http://www.cinedeck.com.#!cinedeckRX”>Cinedeck RX systems recorded, via HDSDI, the 444 output from dual ARRI Alexa cameras shooting live action greenscreen plates, plus the realtime composites of the greenscreens, with CGI imagery delivered by Stargate’s Virtual Backlot. The <a href="http://www.cinedeck.com.#!cinedeckRX”>Cinedeck RX‘s also transcoded the footage to Cineform 444 for color grading and editorial. The processing power of <a href="http://www.cinedeck.com.#!cinedeckRX”>Cinedeck RX, and convenience of recycling SSD sleds, meant that morning dailies could be downloaded within 15 minutes, ready for shipping to the color grading facility. Ultimately, this enabled Stargate to meet the VFX production deadline of just three weeks.
Sam Nicholson, president of Stargate Studios, said: “Due to the extremely rapid turnaround and the sheer volume of data, we needed an incredibly fast workflow – and the <a href="http://www.cinedeck.com.#!cinedeckRX”>Cinedeck RX‘s gave us that speed. As with our previous experience of using the Cinedeck EX, the <a href="http://www.cinedeck.com.#!cinedeckRX”>Cinedeck RX is highly-dependable, fast and helps to streamline the VFX workflow.”
About <a href="http://www.cinedeck.com.>Cinedeck LLC
Founded by cinematographers, and headquartered in the heart of New York City, USA, Cinedeck manufactures innovative, touchscreen recording systems for use with all popular digital cinematography cameras. Along with on-set monitoring, playback and quality control capabilities, these recorders also unify camera-to-post workflows by offering the industry’s most comprehensive range of edit-ready output formats. Cinedeck EX, the industry’s first camera-mountable device, has proven essential to the workflow on hundreds of TV and cinema productions, and has won TV Technology’s “2010 STAR Award”, the “2010 Vidy Award,” and DV Magazine’s “Award of Excellence”. Continuing this pioneering spirit, <a href="http://www.cinedeck.com.>Cinedeck LLC has addressed the challenges of the mobile OB broadcaster with its <a href="http://www.cinedeck.com.#!cinedeckRX”>Cinedeck RX rack-mounted, multi-format recorder, monitor and playback system. <a href="http://www.cinedeck.com.#!cinedeckRX”>Cinedeck RX was awarded the prestigious “2011 Pick Hit Award at IBC 2011” from Broadcast Engineering Magazine. The new Cinedeck MX builds on the company’s proven technology platform to offer fully-tapeless workflow for broadcast and cinema entertainment production and post. For more information, visit www.cinedeck.com.
