Bicoastal music shop Butter Music and Sound trades the cleats and pigskin of Eli and Peyton Manning for beats and chains in the new rap-tastic music video “Fantasy Football Fantasy” for the launch of DIRECTV’s all-new FantasyZone channel dedicated entirely to Fantasy Football. Following up on last year’s viral smash “Football on Your Phone,” Butter once again teamed up with Grey, NY and the Mannings to transform the MVP-winning brothers into rhyming pros. The video blasts the duo out of their preppy TV-watching attire and into a fantasy rap world complete with racy dancers, slick bling, rainbows, a Pegasus, trips to outer space and snazzy family cameos.
After receiving the script, the Butter team put together a demo track, with final tracks to be recorded with Eli and Peyton on set. Butter Music and Sounds’ Creative Director Andrew Sherman and Executive Producer Ian Jeffreys recorded the duo in renegade fashion between takes in a wooden recording booth tucked away in a quiet corner on set. After the shoot, Butter’s sister audio post company Mister Bronx worked to amplify the track to professional album-like quality.
About Butter Music and Sound Butter Music and Sound is a creative sonic collective committed to maximizing the impact and effectiveness of music and sound design for moving pictures and environments. www.gimmebutter.com
Video Credits
Client: DIRECTV
Title: “Fantasy Football Fantasy”
Agency: Grey, New York
President, Chief Creative Director: Tor Myhren Executive Creative Director: Dan Kelleder Group Creative Directors: Doug Fallon, Steven Fogel Creatives: Kim Nguyen, Marques Gartrell Agency Executive Producer: Andrew Chinich Agency Producer: Lindsay Myers Agency Music Producer: Zachary Pollakoff Account Team: Chris Ross, Beth Culley, Anna Pogosova, Meredith Savatsky, Eddie Mele
Production Company: DNA, Hollywood, CA
Director: Director X Executive Producers: Missy Galanida, Patricia Judice Producer: Justin Diener Production Supervisor: Tara Martin Director of Photography: Omer Ganai
Editorial: Cosmo Street
Editorial Executive Producer: Maura Woodward Editorial Producer: Heather Richardson Editor: Tom Scherma Assistant Editor: Dave Otte Mixer, Sound Designer: David Wolfe, Mister Bronx Audio
Music: Butter Music & Sound
Creative Director: Andrew Sherman Executive Producer: Ian Jeffreys Producer, Mixer: Glen Cavanaugh Additional Vocal Mixing: Richard Furch, mixHaus studios
On-Set Recording Services: Studio 101
Visual Effects: Method Studios
Visual Effects Supervisors: Jay Hawkins, Doug Luka Producer: Carlos Herrera
Casting: Caballero Casting; Avenue 3 Casting
Contact:
Butter Music & Sound 532 Broadway, 5th floor New York, NY 10012 212.431.4652 Contact via email
Contact:
Media: Virginia Scripps Press Kitchen (310) 394-3900
Javier Campopiano Returns as Executive Jury President for New York Festivals.
New York Festivals Advertising Awards is thrilled to announce that Javier Campopiano, Global Chief Creative Officer at McCann Worldgroup and McCann will return as the 2025 Executive Jury President.
In January, NYF’s Advertising Awards will kick off a spectacular new season, once again spearheaded by industry innovator Javier Campopiano. He will continue to build on the success of last year’s event by pulling together a carefully curated mix of both creative and brand leaders to ensure that a diverse array of viewpoints and perspectives are brought together. Through thoughtful discussions and expert evaluations, this coveted group will establish the benchmark for creative excellence in 2025.
“We’re honored to have Javier Campopiano return to lead the 2025 Executive Jury,” said Scott Rose, President, New York Festivals Advertising Awards. “With his seasoned global perspective and mastery in crafting campaigns that push creative boundaries, Javier’s insight will once again inspire a bold standard of excellence within our jury sessions.”
Campopiano has built a reputation as an innovative creative, consistently standing out on the global stage. His achievements have garnered international acclaim, including over 200 Cannes Lions, which feature prestigious accolades such as Titanium Lions and Grand Prix. Additionally, he has received top honors at numerous renowned international competitions.
Campopiano said, “Serving as Executive Jury President for New York Festivals is its own reward, and I am honored to be taking on this important role again. Together with an incredible group of accomplished industry peers, we will be looking for creativity rooted in human truths that generate... Read More
