The International Audiovisual Content Market (www.miptv.com) is one of the major events of the global audiovisual market. In 2010, it shall gather more than 13 thousand creation, production and distribution professionals from April 12 to April 16, at Palais des Festivals, Cannes (France).
Brazilian TV Producers- BTVP – the international content program aimed at the external market and led by ABPI-TV, the Brazilian Association of Independent Television Producers, with the support of the Ministry of Culture, through the Audiovisual Secretariat and the Brazilian Trade and Investment Promotion Agency – APEX – will attend MIPTV with production companies 2DLab, Big Jack Studios, Elo Company, Medialand, Moonshot, Selva Digital, Synapse TV, Trotamundos and TV PinGuim, associated companies, to present, to the international market, Brazilian animation, documentary and multiplatform projects. Public TV broadcasters TV Cultura and TV Brasil, Rio Film Comission, RioFilme and Ancine will also attend the event. With 130 m2, BTVP’s stand will be the central point for business meetings.
For the first time, MIPTV will give room to debates on co-production in countries that have gained more space in the audiovisual market. Brazil will be the theme of the opening panel “Going Global: Brazil’s Producers Seek Out International Co-Productions”, which will be produced by the event and held on Monday, April 12, at 14:30. Jacques Bensimon (BTVP’s planning and strategy consultant, former president of the National Film Board of Canada – NFB) will be the mediator, and Kiko Mistrorigo (Vice-President of ABPITV), Raphael Corrêa Netto (International Sales Director of TV Globo Internacional), Diana El-Osta (National Geo), Bila Joa Silar (Discovery Kids), Josh Selig (Little Airplane-USA) and Andrew Breitman (2D Lab) will participate. The panel will be open to all event participants.
On Tuesday, April 13, BTVP will organize the traditional Caipirinha Happy Hour, during which it will officially launch RioContentMarket, an international meeting to be held in Rio de Janeiro from November 10 to November 12, 2010. The event will be attended by: Kiko Mistrorigo, Vice-President of ABPITV, Silvio Da-Rin, Secretary of Audiovisual, Ministry of Culture, Steve Solot, President of Rio Film Commission, and Paulo Alcoforado, director of Ancine. RioContentMarket will be produced by BTVP, Rio Film Commission, Rio Filme the Secretariat of Culture of the State of Rio de Janeiro and Rio Film Festival, which teamed up to promote the Latin American market focused on the union between traditional television and new media. Partnerships with key international markets will ensure the presence of big names of the industry. The event will be focused on businesses, with conferences and pitchings.
The Brazilian delegation at MIPTV is the first international action of ABPITV’s new board. BTVP is the audiovisual content export program organized by ABPI-TV (Brazilian Association of Independent Television Producers) in partnership with the Audiovisual Secretariat of the Ministry of Culture and Apex-Brazil (Brazilian Exports and Investments Promotion Agency). Silvio Da-Rin, Audiovisual Secretary of the Ministry of Culture; Bruno Amado, Manager of Brazilian TV Producers at Apex-Brasil; Marco Altberg, President of ABPI-TV; and Eliana Russi, Executive Manager of BTVP; were responsible for the program.
Get to know some projects that will be presented at MIPTV
BTVP’s members will present animations, action series, documentaries and entertainment programs in Cannes.
2Dlab
My Big Big Friend
52 eps X 11 min
Targe 4 to 7
What happens when a child is able to transform his biggest fear into his best friend? This series tells the story of group of children and their imaginary friends, as they face their fears together.
Jobi´s Room
52 eps X 1 min
Target 8 to 11
What happens behind the close doors of a 10 year-old kid´s room? Join Jobi ans his best friend Oscas, who just happens to be a talking frog, as they explore the world from the safety of his own room.
Medialand Produção e Comunicação Ltda.
Police Operation
20 epis X 26 min
Target Adults
The series focuses on civil and military police forces who have allowed cameras behind the scenes to reveal their investigative techniques, including tactics for the prevention and repression of crime as well as the latest scientific methods which help them gather evidence.
Power Inc.
13 epis
Target Adults
Based on the best selling book “Poder S.A.”, the series will bring to the television screen the amusing conflicts and intrigues which occur in a luxury office building in São Paulo, where the best and the worst executives of the corporate world pass through. All the stories are true.
Synapse Produções
Synapse is one of the leaders in content distribution to TV, DVD and Internet in Brazil. The company has specialized in licensing entertainment and educational programming to Brazilian broadcasters, bringing high quality titles from the world’s top producers in numbers that increase every year.
Trotamundos films
Predators Of Distances- Inside África
HD 78 min
Target Family
Crossing the North of Africa, from Casablanca to Cairo, a group of athletes ride bikes within different geographies such as the cold Atlas and the very hot Sahara desert. An incredible psychological stress and a superlative physical effort are the movie’s main features.
Letters to Hercilio
52 min. – Color – HD – 2010
Target Family
1924. A big dreamer who was the governor of Santa Catarina, built a suspended bridge and changed the history of the State and also the life of the people that worked to make this dream come true. The story is narrated through the letters he never received.
Moonshot Pictures
9MM São Paulo
13 eps x 47 min
Target Adults (adulto)
A team of researchers with personal dramas a young delegate for success. A gigantic city. Crimes complicated.
It depicts the personal dramas, everyday problems and character of each researcher, and how his life had influenced the police in combating crime.
Brazil’s Next Top Model
13 eps x 45 min
Target Family
Reality show that transforms ordinary girls into real Top models. In 13 episodes the day-to-day struggle of aspiring model looking for the dream of being the next Brazilian top model. 20 girls are selected to participate and in the first episode seven are eliminated, leaving only 13 in the competition.
Selva Filmes
GlobalPop
13 eps X 24 min
Target Family (todos os públicos)
People around the globe sharing their ideas and points of view over 13 themes – from the top fashion designer in London to the girl nextdoor in Berlin, from the musician in Paris to the student in São Paulo, from the skateboarder in Shanghai to the chef in Barcelona to the hairdresser in N.Y : a Polaroid of our times.
Kitchenet
30 eps X 8 min
Target Family
Feeling creative? Needy? Got friends around ? Want to impress the beloved one ? Take the Best out of your fridge – get inspired by Luiz Alfredo’s cooking in his funky loft. 0ne recipe a day, fast, easy , yummy – Good music, good friends, good fun – The party is in the kitchen now !
TV PinGuim
Fishtronaut Second Season – The New Missions of Fishtronaut
52 eps X 11 min
Target 4 to 7
New and complex missions for our great friends. They are ready to overcome new challenges and solve new misteries, Fishtronaut, Marina and Zeek will count on their wisdom and imagination for that, as well as with their usual team work.
Tarsilinha
01 eps X 75 min
Target 4 to 7
The movie tells us the adventures of the character Tarsilinha in the world of colors, graphics and characters by Tarsila do Amaral. Following the Caterpillar, Tarsilinha faces some fantastic problems thru her journey. The humor and the “non-sense” are basic aspects of this project.
Elo Company
ELO Company is a leader in distribution of audiovisual content for various vehicles, and for the creation of channels for digital media, developing communication strategies for the companies of these new medias.
ELO Company’s units of activity are:
ELO CHANNELS : dedicated to the creation of channels for digital platforms .
ELO AUDIOVISUAL : Sales agency with a catalogue of more than 500 titles.
ELO ADVERTISING : Sales of advertising space and campaigns on digital platforms.
Brazilian Panel on the first day of the event, April 12, at 14:30
Brazilian audiovisual production will be the focus of the panel “Going Global: Brazil’s Producers Seek Out International Co-Productions”, organized by BTVP, on April 12, at 14.30 (on the fifth floor of Palais des Festivals). The purpose of the event is to demonstrate how the audiovisual industry in Brazil is developing. International executives will have the opportunity to meet potential partners in Brazil and understand the country’s financing mechanisms. People interested should register through the website www.mipworld.com.
The panel “Going Global: Brazil’s Producers Seek Out International Co-Productions” is part of Producers’ Forum, an event first held at MIPTV and produced with BTVP’s support. In addition to Brazil, the forum will also show how to establish co-productions with Canada, Japan, Malaysia and China. It is an opportunity for producers to develop their projects and identify new business opportunities. Guests will present successful cases, such as the movie Avatar and the series Lost, and pitching tips. MIPTV 2010 should gather more than three thousand buyers of television, internet, mobile telephony, IPTV, VOD Telecom, entertainment and licensing, representing more than 100 countries.
About Brazilian TV Producers
Established in 2004, BTVP promotes the Brazilian independent audiovisual production in the international market. As a result of its efforts, Brazil is currently seen as an important market and is part of the co-production business plan of several international broadcasters and production companies.
BTVP enables commercial partnerships between Brazilian and foreign companies (through co-productions, sales and pre-sales to TV channels, internet, mobile telephony and new media) and offers support by such famous international consultant as Jacques Bensimon.
In just six years, the program has facilitated the execution of over 50 TV projects in partnership with 12 countries (Germany, Canada, Spain, U.S.A., France, India, England, Japan, Malaysia, Portugal, Chezh Republic and Singapore). BTVP has participated in more than 61 events including: Ottawa, Annecy, Kidscreen, MIPTV and MIPCOM, in nine different countries (Russia, France, Germany, Japan, China, U.S.A., Canada, Argentina and Spain). The total volume of closed businesses amounts to more than US$ 70 million and to date, Brazilian productions have been aired in 118 countries.
ABPITV
ABPI-TV (Brazilian Association of Independent Television Producers) is the entity proposing the BTVP. Created on July 1st, 1999, in Rio de Janeiro, it represents the independent producers of audiovisual content for television and new medias. It is present in all areas and is constantly looking for new market opportunities in Brazil. ABPI-TV is involved in important debates of the sector, such as PL 29, new medias, new financing sources and partners.
Elected on February 24, the new Federal Council of ABPITV (Brazilian Association of Independent Television Producers) is composed by President Marco Altberg (M Altberg); Vice-President Francisco Mistrorigo (TV Pinguim); General Secretary Luis Antonio (Conspiração); Permanent Counselor Adriano Civita (Pródigo); Permanent Counselor Walquíria Barbosa (Total); Permanent Counselor André Breitman (2 D Lab); Permanent Counselor Fernando Dias (Grifa); 1st Substitute Counselor Clélia Bessa (Raccord) and 2nd Substitute Counselor Mauricio Mendonça Falcão (DGT). The Audit Committee is formed by Permanent Counselor Leonardo Dourado (Telenews); Permanent Counselor Belisário Franca (Giros) and Substitute Counselor Silvia Rabello (Labo Cine).
Goals of the entity:
• Assist in the development of the Brazilian audiovisual market;
• Represent the sector in different audiovisual debate forums;
• Stimulate production and new business models between televisions and independent production;
• Find new markets in Brazil and abroad through BTVP, helping to create a reliable brand;
• Analyze and stimulate the use of the sector’s legislation, actively participating in its regulations and amendments;
• Offer training to national televisions and producers;
• Guarantee the quality of independent production.
