Black Spot and Universal Kids created a new winter wonderland anthem spot that is magical and very danceable.
Black Spot and Universal Kids designed a dazzling world complete with a blue crystal forest, custom-designed costumes, atmospheric lighting, Ruth B.’s upbeat track “Young,” and adorable, energetic kids.
The focus was on every detail – from casting and set design to art direction and lighting – to create this stunning footage.
Black Spot’s Executive Producer Carla Sacks comments: “We had a great collaboration with the Universal Kids team. And knew we would make something special here. Strong production design, the right casting, stylists who were ready to hand-sew for a custom wardrobe. We all worked together to bring a little magic to the screen.”
With Black Spot’s Senior Editor Ben Whitten and Vranizan Design at the wheel, the post-production team got to work, creating a full campaign that included anthem spots, network IDs, and bumpers, plus a full network toolkit.
Said Whitten, “This is just the kind of challenge we love. Everyone pulled together to show the joy in every frame, and we were thrilled to have a collaborative client with a clear vision in the process.”
About Black Spot
Based in Soho, Black Spot is a creative content agency. It offers award-winning ideation, strategy, and production to completion, editorial, design and in-studio services. Black Spot’s talented Creative Directors, Producers, Writers, Editors and Designers have won the gamut of accolades on behalf of clients such as NBC-Universal, USA Network, Syfy, Bravo, Nickelodeon, Comedy Central, BET, Spike, Food Network, PBS, IFC, Sundance and TBS.
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2024 AICP Awards Tour Concludes with Stops in Dallas and Chicago
The 2024 AICP Awards Tour concludes with stops in Dallas and Chicago this month as it wraps up its tour of cities across the U.S. The National Tour brought presentations, panels and screenings to marketers, advertising agencies, production and post production companies. The AICP Awards will be in Dallas on Thursday, November 14th, at the Perot Museum of Nature and Science, followed by the Chicago event, set for Thursday, November 21st at The Old Post Office. Tickets are available now for both events at www.aicp.com. In Dallas, the program kicks off at 6:45 pm with a happy hour, followed by the screening and panel discussion at 7:30. The evening ends with a networking reception from 8:30 to 11:30. The Perot Museum of Nature and Science is located at 2201 N. Field Street in Dallas. Appearing in Dallas will be Abe Garcia, Chief Creative Officer, Dieste; Julia Melle, Director of Brand and Content, Southwest Airlines; and Isaac Pagán Muñoz, VP, Executive Creative Director of PepsiCo Foods. The panel will review selected winners from the suite of the AICP Awards programs, offering insights into what made them rise to the top of their respective categories and share their viewpoints on key trends in the industry. The Chicago stop starts at 6:00pm with a happy hour, followed by the presentation and screening at 7:00pm. A reception caps the event, starting at 8:00pm and concluding at 11:30pm. The Old Post Office is located at 433 W Van Buren Street in Chicago. The panel there will feature 2024 AICP Awards Curators and Winners from the marketer, agency, production and post production sectors who’ll highlight this year’s winners. The conversation will include a discussion about the winning work, including insights... Read More