- Tuesday, Jul. 21, 2015
As it unifies all of its divisions and new ventures under a single identity, Big Block’s Managing Director Kenny Solomon has announced the creation of a business development initiative which will span the company’s bicoastal locations.
In a newly created role, Caroline Gomez, Director of Business Development, will operate from Big Block’s Santa Monica studio and will also work closely with executive producer Corwin Carroll at Big Block’s New York location.
Big Block has expanded and diversified exponentially since its inception in 2011 and now creates, produces and distributes media and content for commercials, interactive, television, feature films and Broadway theater, with several digital entertainment ventures in development. Big Block’s designers, live action directors and artists have been recognized with an AICP Next Award, a One Show Bronze Pencil Award, a PromaxBDA Award, a Bessie Best of Show Award and an Emmy Award® nomination.
Primary goals for Gomez, who is known for her extensive industry networks and track record, will be to identify new business opportunities and synergies to maximize Big Block’s resources and drive sales. She will also manage relationships with agencies, creatives and brands and promote Big Block through social media and at events, award shows and conferences.
Gomez comes to Big Block from an impressive fourteen-year tenure as Director of Marketing at Motion Theory. One of the first hires at Motion Theory, Gomez worked directly with the founders to grow the company from a design studio into a content-driven production powerhouse. She also helped to launch Motion Theory’s sister company, Mirada.
Gomez has forged long-standing relationships with a diverse array of clients, which include high-profile advertising agencies, top music labels and internationally renowned brands such as Audi, AT&T, Disney, Nike, Under Armour, Lexus, IBM, Maytag and Discovery Networks.
During her tenure, Motion Theory and Mirada’s work were honored with many accolades, including Cannes Lions, CLIO Awards, AICP Next Awards, Art Directors Club Awards, Grammy® Awards, VMA Awards, D&AD Pencils and an Emmy Award.
Of her new role, Gomez said, “This is such an exciting time for me to join Big Block. Their growth potential is tremendous. I look forward to working with everyone at the studio to help forge new partnerships and target new opportunities.”
“This is a transformational time for Big Block,” Solomon said. “Caroline really understands our space and how we are positioned for the future. Her awareness of the industry and ability to build relationships will enable her to pursue opportunities and communicate the value of all that Big Block has to offer clients and brands.”
About BIG BLOCK
Based in Santa Monica and New York, Big Block is the production and design studio division of Big Block Media Holdings. Big Block specializes in digital content, VFX, design, DI (digital intermediate) and finishing for commercials, broadcast, interactive, feature films, television, gaming, mobile and enterprise platforms. From concept and design to live action direction, advanced filming techniques and visual effects, Big Block represents the ultimate in integrated end-to-end services for multimedia campaigns and branded content.
A key component of Big Block’s culture is its Emmy Award-nominated design group, whose creative leadership infuses design sensibility and brand strategy throughout the totality of the studio’s productions from inception through live action and production.
In New York, Big Block’s production studio extends the company’s mandate with an emphasis on live action and branded content, as well as an entertainment group that focuses on the development and production of live theater, feature films and television.
Big Block was launched by business developer Scott Benson and executive producer Kenny Solomon, whose collective experience with the production of branded content makes them uniquely suited to meet the challenges of creative communication. Big Block is majority co-owned by Jamie Bendell, an executive producer of the company’s Off Broadway run of “Heathers: The Musical” and other live theater productions, making Big Block a Certified Woman-Owned Business.
Big Block is housed in the Art Deco Ilona Building on Wilshire Blvd. in Santa Monica and at 110 E. 25th St. in New York.
For more information, please visit: www.bigblockLA.com