Creative agency Bemis Balkind’s Digital Team has added fresh expertise to its growing personnel roster by naming Adele Martin as Senior Project Manager, Digital. Joining recently hired Elisabeth Lucas, who was recently announced as Creative Director for the agency’s Digital Team, Martin and Lucas both report to Curt Doty, Bemis Balkind’s GM Digital/Executive Creative Director. The announcement was made today by agency partners Peter Bemis and Aubrey Balkind.
In conjunction with its recently strengthened and expanded TV Group, Bemis Balkind continues to also broaden its creative services across all digital avenues. Doty and his expanded digital team continue to work in tandem with Kishan Muthucumaru, Bemis Balkind’s Head of TV Group, to provide these comprehensive digital services to the agency’s growing television clientele.
As Senior Project Manager, Adele Martin will manage the day to day operations of the Digital Team. She joins Bemis Balkind from Trailer Park Interactive, and earlier, Crew Creative. Martin has worked with numerous studios and cable networks, including producing rich media banner campaigns for HBO, Sony Pictures, CNN, Fox, Fox Home Entertainment, Fox Searchlight, Disney, AMC, TNT, Logo, and Discovery, to name a few.
Doty said, “Adele Martin brings a wealth of project management and digital marketing expertise to our team. Her skills will help bolster our ability to best service the needs of our growing client base.”
About Adele Martin
Adele Martin’s background is as versatile as her interests. Her education at the University of Colorado focused on a Major in Journalism with an emphasis in Advertising and minoring in Digital Media. She went on receive her Masters in Education at the University of California, Santa Barbara. Martin began her career as an assistant at Sony Pictures in the Creative Advertising Department, working on trailers, TV spots, and posters.
Later moving into the digital realm, Martin produced rich media banner campaigns, teaser sites, full sites, and Facebook apps during her tenure with Crew Creative. There, she worked on titles such as “Revolutionary Road,” “Bolt,” “Nick and Norah’s Infinite Playlist” and “The Secret Life of Bees.”
While working at Trailer Park, Martin honed her expertise in the area of project management. She managed 15 developers and 15 designers, and worked on digital campaigns promoting such high profile projects as “Sons of Anarchy,” “Alvin and the Chipmunks: The Squeakquel,” CNN’s “Heroes,” “Glee” and “Spartacus.” Her knowledge during her time with Trailer Park grew to include projects requiring iPad apps, mobile apps, and game design, as well as User Interaction protocol.
About BEMIS BALKIND
From traditional to new media, Bemis Balkind’s core mission has never wavered: “Use the power of creativity to redefine and enhance the audience’s experience.” In addition to successfully marketing feature films, a number of the agency’s other assignments have involved launching new products and services, whether physical venues such as The Getty Center, new industries, like premium cable TV (HBO), 24-hour news (CNN), televised sports (ESPN), and online financial services for clients including Goldman Sachs.
From its inception, Bemis Balkind garnered widespread notice for its game-changing campaign promoting the classic film “Rosemary’s Baby.” Since then, the company has become a multi-award winning, and highly regarded creative agency, renowned for designing and executing major motion picture campaigns, including those for “Forrest Gump,” “Alien, “Superman,” “Fatal Attraction,” Tim Burton’s “Alice in Wonderland 3D,” “Slumdog Millionaire,” “Black Swan,” “Bad Teacher,” “Shrek,” and many others.
Bemis Balkind is located at 6135 Wilshire Blvd, Los Angeles, CA 90048, and phone is: 323/965-4800. The agency’s New York info is: 134 Spring Street #302, New York, NY 10012, phone 212/965-0099. For more information, please see www.bemisbalkind.com.
