Recognized for creative excellence in sports marketing, brand juggernauts from across the communications landscape among Grand CLIO winners; Under Armour receives first CLIO Sports Brand Innovation Award
On behalf of Under Armour, Steve Battista, senior vice president of brand creative, accepted the first CLIO Sports Brand Innovation Award for the company’s revolutionary creative work in sports advertising, marketing and communications.
The Grand CLIO Sports Award, the program’s highest honor among the winners, was awarded to exceptional projects that push the boundaries of creativity, as selected by a distinguished panel comprised of industry innovators and leaders. Each jury awarded a Grand CLIO to one truly exceptional piece of work within each medium.
Last night’s 2014 Grand CLIO Sports Award winners were:
Design –Toronto Maple Leafs Winter Classic Jersey Package, Maple Leaf Sports & Entertainment Ltd.
Digital / Social –Mobilizing the 12th Man, Memac OgilvyEntertainment
Direct –Mark of a Champion, Cummins and Partners
Engagement –Alert Shirt, CHE Proximity
Integrated Campaign –SPORTS MATTER, DICK’S Sporting Goods
Out of Home – Samsung Telecommunications America, LeBron “Together We Rise” Mosaic, R/GA
Partnerships, Sponsorships & Endorsements –United States Olympic Committee
Partnership, Octagon Inc. & BMW North America
Print – Completely Pure, BrandHealth
Public Relations – Keeping Olympic Wrestling in the Ring, Ketchum Sports & Entertainment
Video / Film – Beats by Dr. Dre, Hear What You Want, R/GA
“CLIO Sports was launched to highlight and celebrate the impressive creative work happening in sports, one of the most lively and dynamic fields for marketing and advertising,” says CLIO Executive Vice President Nicole Purcell. “Last night was an education for everyone, as these winners are setting the bar for innovation and excellence in sports and beyond.”
CLIO Sports Award winners represent a diversity of talents, with breakthrough work chosen by a founding jury comprised of creative elite such as Lon Rosen, EVP and CMO of the LA Dodgers; Brendan Ripp, publisher of Sports Illustrated; John Miller, CMO of NBCSports; and Lisa Baird, CMO of the United States Olympic Committee.
The awards include two types of recognition; the Brand Innovation Award celebrates a company that has revolutionized the sports advertising, marketing and communications landscape, this year given to Under Armour. CLIO Sports Awards are given to athletes, leagues and associations, media and news outlets, teams, and brands producing exemplary creative work.
In its milestone 55th anniversary year, the CLIO Awards launched CLIO Sports, the newest global awards program, following May’s inaugural CLIO Image Awards, honoring creative excellence in the fashion and beauty industries.
CLIO Mission
Our mission is to honor the groundbreaking work and talent that push the boundaries of creativity. Everything we do is fueled by our passion for celebrating the power of creativity, provoking action and nurturing your vision. As the standard bearer for visionary communications, we award those creators whose work exemplifies inventive thinking. Celebrating Inspiration. Honoring Imagination. Fostering Creativity. This is the very essence of the CLIO Awards.
Contact:
Daniel Jasper
Director of Sales & Business Development
Phone: 1-212-683-4300
Fax: 1-212-683-4796
Simian Gets An Evolutionary Boost For Collaboration, Reveals “Teams”
Simian, the showreel-building, review & approval, and production asset management platform used globally by creative leaders, is kicking off this fall season with a substantial leap forward for collaboration and project management – with more updates on the way during the holidays!
The new feature, aptly dubbed “Teams”, makes it easier than ever for users to give project responsibilities to team members and clients alike. “You can never have too many options when it comes to permission levels,” says Jay Brooks, Simian’s Chief Technology Officer. “Teams provides a streamlined way to assign multiple users to a project at once.”
“Teams are very powerful, but creating one is effortless,” Brian Atton, Simian’s Chief Operating Officer explains. “Simply enter a Team name, add members, and then apply the newly made Team to any desired project. You can even invite temporary guests without changing settings for other projects or needing to create a new Team.”
“We love helping our clients by providing efficient tools to improve their workflow, and this has been a frequently requested feature as of late,” shares Kellie Atton, Head of Sales at Simian. “It feels great to get Teams out into the wild because I know it’s going to be tremendously helpful to everyone who uses it”.
Teams is now available exclusively to Simian’s enterprise clients. Simian plans to release more product upgrades and enhancements during Q4 2024 and 2025 for enterprise and non-enterprise users, continuing its ongoing evolution as the industry’s leading production asset management solution.
For more information on Simian upgrades and features, visit https://www.gosimian.com/
About Simian
Simian (