- Thursday, Jan. 23, 2014
Beast Editorial, a Deluxe Creative Services company, is proud to announce the arrival of internationally recognized editor Geraldine Garcia-Esquivel. She will work within Beast's Latin division, dedicated to cutting spots for that thriving market.
Geraldine was born in Caracas, Venezuela and studied in Santiago, Chile, where she received her degree in Audio and Visual Communications and Montage (film editing). Previously at RedCar, New York, Garcia-Esquivel has worked with many top-tier directors including, Simon Bross, Sebastian Caporelli, Pier Luca di Carlo, Jose Antonio Pratt, Claudio Prestia, Cote Silva and Matt Smuckler. She has worked on high-end spots for clients including McDonald’s, Pantene, L'Oreal, Maybelline, Humana and more. Geraldine received Bronze and Gold AHAA Awards in 2009 for her editorial work with Tecate Light and Wendy’s and a Telly Bronze award in 2010 for applying her gifted touch to the aforementioned McDonald’s spot.
"I am delighted to finally be able to edit at Beast," says Geraldine. "Everyone in the industry respects Beast for its incredible reach, fantastic sales force and most importantly, Beast has a reputation for encouraging creativity. I'm also very excited to be focusing on spots for the Latin community and the ability to work from any of Beast’s locations in doing so. It is a very diverse population, with subtle cultural differences in taste and humor and I am acutely tuned into these differences."
"We are very proud to have Geraldine joining our Latin division," enthuses Beast founder, Igor Kovalik. "She has an incredible eye and sense of pace. She's a wonderful editor, equally at home doing broad comedy as well as high fashion. I am confident that clients who want to shape their work for maximum effectiveness with the Latin community will find her to be a great creative collaborator."
She will be working alongside Beast's star editors in Los Angeles—including Kovalik, David Blackburn, Kyle Brown, Paul Norling, Stephane Pereira, Adam Svatek, and Rob Watzke. Her counterparts in Beast's Latin division include Kevin Garcia in Austin and Bernardo Revilla in New York.
In addition to her editorial accomplishments, Geraldine has also directed award-winning short films on topics she is passionate about, including human rights, children and music.
Beast is one of the country's top editorial houses for commercials, music videos and web virals. With facilities in Santa Monica, New York, Austin, Detroit, Chicago and San Francisco, Beast serves a global clientele with an unparalleled roster of established, award-winning editors as well as up-and-coming talent. Since opening its doors in 2006, Beast has built an impressive and varied body of work for such clients as Harpo Films, Nike, Electronic Arts, Converse, AT&T, Reebok, Southwest Airlines, GM, Toyota, BMW, Mercedes, USAF, Linkin Park and Black Eyed Peas. www.beast.tv
About Deluxe Creative Services Group
The Deluxe Creative Services Group is a close-knit group of facilities including Company 3®, Beast, Deluxe New York, EFILM®, Encore, Level 3 Post, Method Studios, Rushes and StereoD. The group leverages a comprehensive suite of end-to-end services, access to world-class artists, technical expertise and a tight infrastructure with global connectivity. The Creative Services Group businesses are wholly owned by Deluxe Entertainment Services Group Inc., (www.bydeluxe.com), which is a wholly owned subsidiary of MacAndrews & Forbes Holdings Inc.