BE the Creative Source, the creative management company recently founded by award-winning brand strategists and creative directors Jeff Boortz, Aaron King and Ann Epstein, has signed on to represent Buenos Aires-based animation and design company SuperEstudio here in the U.S.
Celebrating its 10th anniversary in 2012, SuperEstudio has created award-winning graphic packages for both local and international network clients, earning numerous PROMAXBDA Awards for its high-quality, innovative creative productions. Among the company’s recent highlights is the launch of new Spanish-language broadcast network, MundoFOX, which will target viewers in the 18-34 demo when it launches August 13. The MundoFox project was a tight collaboration between the FOX International creative team and SuperEstudio, who have partnered on many successful projects before.
SuperEstudio was founded by film director and graphic designer Ezequiel Rormoser in 2002, who was joined by partner Marcos Torres (also a graphic designer and director) in 2003.
“SuperEstudio is doing some really gorgeous work, such as the branding and on-air graphics for MundoFOX,” said Aaron King, Partner and Executive Producer of BE the Creative Source. “The creative that Ezequiel, Marcos and their team have designed for Sony, Turner, Fox, MTV and others has proven to resonate with audiences around the world, and I’m very excited to introduce them to America’s news and entertainment platforms.”
Committed to always bringing something new to the world of animation and design, Rormoser and Torres are supported in SuperEstudio by Art Directors Juampi Christmann and Santiago Lesende, VFX Manager Sebastián Gutnisky, Production Coordinator Manager Valeria Gigli, Finance and Administration Manager María Celeste Aguerrido and Production Coordinator María Alvarez Chaus.
LAMOLE, SuperEstudio’s avant-garde alter ego, began as a space which was exclusively devoted to exploring, experimenting and developing artistic advertising pieces and visual resources beyond the commercial field. With an aim to keep growing and renewing the spirits, tools and contributions of the SuperEstudio team to the audiovisual environment, LAMOLE has developed several experimental pieces since 2004, characterized by surrealism, humor and violence with an original technical execution.
Prior to founding SuperEstudio, Rormoser was creative and art director for the independent music, fashion and design magazine, Superlab, from 1999 through 2005. As one of the first Argentine avant-garde design magazines each issue was theme-based and had customized packaging. The magazine was respected by designers in Argentina and that popularity led Rormoser to create SuperEstudio.
SuperEstudio joins Denver-based creative agency Impossible, international creative network United Senses and digital creative boutique Neo-Pangea in BE’s lineup of worldwide firms.
About SuperEstudio
Buenos Aires-based SUPERESTUDIO is an international animation and design company focusing on developing TV brands, commercial spots and motion graphics. Founded by film director and graphic designer Ezequiel Rormoser in 2002, partner Marcos Torres, also a graphic designers and director, joined the studio in 2003. Recognized for its originality as well as the high-quality of its productions, SUPERESTUDIO’s impact, both in terms of reach and influence, have continually expanded since its inception. Celebrating its 10th anniversary in 2012, SUPERESTUDIO has created award-winning graphic packages for both local and international network clients, earning numerous PROMAXBDA Awards along the way. Among the studio’s satisfied clients are Sony Entertainment Television, Turner Channels, FOX International Channels, MTV, and many
others. In addition to the superb creative generated by SUPERESTUDIO, the team also flexes its creative muscle and innovative concepts with experimental projects devised through its alter ego, LAMOLE.
About BE the Creative Resource
BE is the industry’s creative source for strategy, exceptional design, motion graphics, creative production, and interactive design for the entertainment marketing, advertising, gaming and content production industries. The company’s mission is to match its clients with trusted creative groups whose unique talents, special skills and experience will insure effective and innovative creative solutions. The vision of the founders is to bring a new level of service to the field of creative representation, fulfilling their commitment to develop and expand the operations of innovative creative design firms around the globe. Be Creative Source’ s partners will combine their years of expertise and trusted industry relationships to mentor creative companies by helping them to forge new business relationships and evolve their creative problem solving skills and artistic talents. These companies are also aligned with like-minded operations that offer complementary skill sets, all with an eye toward expanding and growing their portfolios.