Arcade Editors Jeff Ferruzzo and Dave Anderson have teamed up on a new commercial campaign for via ad agency Pereira & O’Dell/New York. Featuring celebrity Elizabeth Banks, the humorous new spots detail homebuyers dreaming of their favorite features with making their dreams come true. The extensive campaign includes spots for broadcast, online and social media; the commercials for air broke nationwide last week.

About Arcade
Bicoastal Arcade Edit is an editorial collective and partnership between Managing Partner Damian Stevens, Executive Producer/Partner Sila Soyer and Editor/Partners Kim Bica, Jeff Ferruzzo, Geoff Hounsell and Paul Martinez. Arcade’s roster of talent also includes notable Editors Dave Anderson, Kyle Brown, Jen Dean, Will Hasell, Sean Lagrange, Nick Rondeau, Greg Scruton, and Brad Waskewich, and Executive Producer Crissy DeSimone.