Mark Androw and Cliff Grant, partners in the commercial production company STORY, have formed a new company, The Whole Story, offering complete production, post production and digital services for commercials and new media. The new company is based in Chicago’s River North district and has production offices in Santa Monica and New York.
The Whole Story shares Androw and Grant as executive producers with STORY, along with its roster of commercial directors. It has also assembled a group of independent editors, visual effects artists and web designers in order to provide turnkey solutions for commercials, new media and all things digital.
“Our clients have been increasingly asking us to follow projects all the way through the process,” notes Androw. “Through The Whole Story, we coordinate all aspects of a project from start to finish and pass along the cost efficiencies to our clients.”
The Whole Story has already completed several projects, including one for Leo Burnett and its client Kellogg’s. It has also completed a Dremel Tool spot for Cramer-Krasselt and several projects for Navistar.
STORY directors who are now available via The Whole Story include Rebecca Blake, Bob Ebel, Jeff France, Blair Hayes, John Komnenich, David Orr, Toby Phillips, Andy Richter, Laurie Rubin, Basil Schlegel, George Tillman Jr. and Ondi Timoner. The new company has alliances with a number of veteran editors from Chicago and Los Angeles including Brian Clark, Gail Gilbert, Erick Horowitz, Cara Meiselman, and Christopher Willoughby. It also offers the talents of visual effects artist Chris Ryan from Chaos Studios and web designer Aarik Evanson.
The Whole Story is located at 401 W. Superior, Chicago IL 60654. For more information, visit www.thewholestory.tv or call (312)642-3173.