- Friday, Apr. 17, 2015
Matt Miller, President and CEO of the Association of Independent Commercial Producers (AICP), today announced the AICP Show & AICP Next Awards Shortlists. The winners of the AICP Show and AICP Next Awards will be revealed during AICP Week, a celebration of advertising in the motion image. All shortlisted pieces along with their corresponding credits may be viewed at https://www.awardcore.com/aicp/shortlist/. The 2015 AICP Show Chairwoman is Kerstin Emhoff, President/Co-Founder of PRETTYBIRD; the 2015 AICP Next Awards Judging Chair is Rob Reilly, Global Creative Chairman of McCann Worldgroup.
On the AICP Show Shortlist, the top five production companies mentioned are: Biscuit Filmworks, with 21; Smuggler and O Positive, with 16; Park Pictures, with 13; and MJZ, with 12 mentions. For agencies, the top five mentions included work from various offices of: Wieden+Kennedy, with 25; BBDO with 17; R/GA and TBWA\Chiat\Day, with 12 apiece; and SS+K, with 11. On the client side, HBO GO led with 11 mentions, followed by Beats By Dre with nine; General Electric with eight; Nike with seven; and Adidas, Mars Chocolate North America, and Weight Watchers, each with six mentions.
For the AICP Next Awards shortlist, on the production company side, Tool appeared seven times; R/GA five times; Chelsea Pictures, The Kitchen, and Smuggler each appeared three times. For agencies, the top five mentions included work from the various offices of: Wieden+Kennedy, with 11 appearances; BBDO with 10; Leo Burnett, with six; R/GA and Young & Rubicam, each with five. For clients, the top five includes mentions of: Land Rover, with five; Heineken, with four; and Volvo North America, Jordan Brand and Google, with three each.
“The Shortlists are the results of the work of 400-plus judges including many of the top names in advertising,” said Miller. “The pieces they have singled out this year is nothing short of exceptional, and we are looking forward to seeing the final results at the premieres of the AICP Next Awards and AICP Show.”
The AICP Show & AICP Next Awards will debut during AICP Week, which will take place in New York City June 2nd – June 4th. The AICP Next Awards will be on June 2nd at the NYU Skirball Center, and the AICP Show premieres at The Museum of Modern Art on June 4th.
Tickets and information about AICP Week will be available at www.aicp.com.
About AICP WEEK
AICP Week is a celebration of creativity and thought leadership. The Week is anchored by the Premieres of The AICP Next Awards and the AICP Show: The Art and Technique of the American Commercial, the latter culminating with the most anticipated celebration in the industry: The gala at the Museum of Modern Art. Additionally, in each year, various educational seminars and events highlighting the state of marketing in the motion image are staged.
Founded in 1972, the AICP represents, exclusively, the interests of United States companies that specialize in producing commercials in various media—film, video, digital—for advertisers and agencies. The association, with national offices in New York and Los Angeles as well as regional chapters across the country, serves as a strong collective voice for this $5-plus billion industry, disseminating information; representing the production industry within the advertising community, in business circles, in labor negotiations and before governmental officials; developing industry standards and tools; providing professional development; and marketing American production. www.aicp.com