Matt Miller, President and CEO of the Association of Independent Commercial Producers (AICP), and Jackie Kelman Bisbee, Chairperson of the 2012 AICP Show, The Art & Technique of the American Commercial, and Co-Founder/Executive Producer of Park Pictures, announced the release of the AICP Show & Next Awards Shortlists. The honorees will be unveiled at the Show’s premiere on June 12h at The Museum of Modern Art in New York City, and made a part of the archive of the Department of Film at MoMA. Last night, AICP hosted a series of Shortlist preview parties in New York, Chicago, and Los Angeles, for AICP Show & Next Awards Judges, the AICP Show Board of Governors, the AICP Show Curatorial Committee, and The AICP Show Committee.
“This year more than ever we have witnessed the evolution of the collaborative process,” said Miller. “Because so many projects included companies working together to in roles that defy traditional definition, we have decided to forgo a formal tally, as there is really no fair way to determine the level of contribution to each project. What is clear is that while the industry evolves, techniques, styles and approaches make for interesting bedfellows, with some bold clients allowing creativity to breathe, and realizing massive payoffs “.
“It will be very exciting to see the final disposition of the Showโwe have an incredible group of Curators assembled to review the results of the judging and assemble a show that this industry can be proud of.” continued Kelman Bisbee. “The Shortlist highlights that the past year has been a great one for creative concepts.”
2012 AICP SHOW NEXT AWARDS SHORTLISTS
All shortlisted pieces may be viewed here.
Direction~Title~ProductionCompany~Advertising Agency
Chrysler~It’s Halftime In America~Chelsea~Wieden+Kennedy
Elder Scrolls IV~Elder Scrolls IV: Skyrim~LOGAN~AKQA
Hahn Super Dry~Super In. Super Out.~MJZ~Publicis Mojo
K-Swiss~MFCEO~Caviar~72andSunny
Martini~Luck Is An Attitude~Gorgeous~FRED & FARID
Nike~Throwdown~RSA Films~Wieden+Kennedy
Nike Jordan Brand~Airborne~SMUGGLER~Wieden+Kennedy
Old Spice~Motorcycle~MJZ~Wieden+Kennedy
Sony PlayStation~Michael~Imperial Woodpecker~Deutsch
Xbox~Endangered Species~MJZ~twofifteenmccann
Visual Style~Title~Production Company~Advertising Agency
Absolut Vodka~Absolut Blank~Believe Media~TBWAChiatDay
Chevrolet~2012~Biscuit Filmworks~Goodby, Silverstein & Partners
Chipotle~Back to the Start~Nexus Productions~Creative Artists Agency
Converse~History Made in the Making~SMUGGLER~Anomaly
DIRECTV~Steel Cage Love Match~MJZ~Grey
Elder Scrolls IV~Elder Scrolls IV: Skyrim~LOGAN~AKQA
FAGE~Plain~PSYOP & SMUGGLER~Mullen
Heineken~Handlebar Mustache~Biscuit Filmworks~Wieden+Kennedy
Nissan~Gas Powered Everything~MJZ~TBWAChiatDay
United Colors of Bennetton~UNHATE~IDENTITY~72andSunny
Performance/Dialogue~Title~Production Company~Advertising Agency
Allstate~Blind Spot~The Directors Bureau~Leo Burnett
Allstate~Raccoon~The Directors Bureau~Leo Burnett
HBO~Underdog~MJZ~BBDO
HBO~Grandma~MJZ~Energy BBDO
K-Swiss~MFCEO~Caviar~72andSunny
NBC~Brotherhood~Hungry Man~Triple Double
New Era~One Hitter~Hungry Man~The Brooklyn Brothers
New Era~Philadelphia~Hungry Man~The Brooklyn Brothers
New Era~Jeter~Hungry Man~The Brooklyn Brothers
New Era~912 and On the Lam~Hungry Man~The Brooklyn Brothers
All shortlisted pieces may be viewed here.
Humor~Title~Production Company~Advertising Agency
DIRECTV~Dog Collar~MJZ~Grey
DIRECTV~Roadside Ditch~MJZ~Grey
ESPN~Shake on It~Biscuit Filmworks~Wieden+Kennedy
FedEx~AAAA Auto Repair~O Positive~BBDO
Hahn Super Dry~Super In. Super Out.~MJZ~Publicis Mojo
K-Swiss~Blades Round 3~Caviar~72andSunny
K-Swiss~MFCEO~Caviar~72andSunny
Planet Fitness~Locker Room~Station Film~Mullen
Starburst~Mean Streets~Arts & Sciences~DDB
Toyota~Reinvented~MJZ~Saatchi & Saatchi
Cinematography~Title~Production Company~Advertising Agency
Budweiser~Return of the King~RSA Films~Anomaly
Chrysler~It’s Halftime In America~Chelsea~Wieden+Kennedy
EA~Battlefield 3 Is It Real?~Biscuit Filmworks~Wieden+Kennedy
Heineken~Handlebar Moustache~Biscuit Filmworks~Wieden+Kennedy
Levi Strauss & Co.~Legacy~@radical.media~Wieden+Kennedy
Martini~Luck Is An Attitude~Gorgeous~FRED & FARID
Nike~Chosen~Park Pictures~72andSunny
Nike~Spotlight~Park Pictures~Wieden+Kennedy
Nike Jordan Brand~Airborne~SMUGGLER~Wieden+Kennedy
TMG Health~Pioneer~Kipany Pictures~Kipany Pictures
Animation~Title~Production Company~Advertising Agency
Chipotle~Back to the Start~Nexus Productions~Creative Artists Agency
CTIA~Your Mind Is A Wireless Place~Rabbit~GMMB
FedEx~Enchanted Forest~PSYOP & SMUGGLER~BBDO
Hallmark~Motherbird~The Mill~Leo Burnett
IBM~Ahead of Demand~PSYOP & SMUGGLER~Ogilvy
IBM~Split Second~PSYOP & SMUGGLER~Ogilvy
Sherwin-Williams~River~BUCK~McKinney
The American Red Cross~Stuff~Elastic~BBDO
Transformers~Fall of Cybertron~Digital Domain~Activision
TWININGS~SEA~PSYOP & SMUGGLER~AMV BBDO
Editorial~Title~Production Company~Advertising Agency
Anheuser-Busch~Flash Fans~SMUGGLER~Anomaly
Doritos~Dip Desperado~Independent Films~AMV BBDO
Google Chrome~Dear Sophie~TBD~BBH & Google Creative Lab
Google Chrome~It Gets Better~TBD~BBH & Google Creative Lab
HBO~Here We Come~HBO~HBO Creative Services
Nike~Airborne~SMUGGLER~Wieden+Kennedy
Nike~Better World~n/a~Wieden+Kennedy
Nike~Shine~Park Pictures~Wieden+Kennedy
Nike~Jumprope~harvest films~Nike
Target~Color Changes Everything~SMUGGLER~Wieden+Kennedy
Under Armour~Footsteps~Pony Show~twofifteenmccann
All shortlisted pieces may be viewed here.
Design~Title~Production Company~Advertising Agency
Diesel~Only the Brave~Brand New School~Antidote
FAGE~Plain~PSYOP & SMUGGLER~Mullen
IBM~Ahead of Demand~PSYOP & SMUGGLER~Ogilvy
IBM~Split Second~PSYOP & SMUGGLER~Ogilvy
Nike~Biomorph~Mothership~Nike
Norton~Stuff Anthem~PSYOP & SMUGGLER~Leo Burnett
OFFF~Festival Barcelona~2011 OFFF Festival Barcelona 2011~Savage, PostPanic~n/a
The American Red Cross~Stuff~Elastic~BBDO
TWININGS~SEA~PSYOP & SMUGGLER~AMV BBDO
Halo 4~Awakening~Anonymous Content & Digital Domain~twofifteenmccann
Visual Effects~Title~Production Company~Advertising Agency
Absolut Vodka~Absolut Greyhound~RSA Films~TBWAChiatDay
Chevrolet~2012 Silverado~Biscuit Filmworks~Goodby, Silverstein & Partners
DIRECTV~Hot House~Biscuit Filmworks~Grey
FedEx~Enchanted Forest~PSYOP & SMUGGLER~BBDO
Halo 4~Awakening~Anonymous Content~twofifteenmccann
Jack Daniel’s~The King Bee~Passion Pictures NYC~Arnold Worldwide
Lowe’s~Explode~@radical.media~BBDO
Mercedes-Benz~Escape the Map~RSA Films~AMV BBDO
Nike~Biomorph~Mothership~Nike
Transformers~Fall of Cybertron~Digital Domain~Activision
Original Music~Title~Production Company~Advertising Agency
Absolut Vodka~Absolut Greyhound~RSA Films~TBWAChiatDay
Coke Zero~And~Hungry Man~CP+B
Doritos~Dip Desperado~Abbott Mead Vickers~AMV BBDO
FedEx~Enchanted Forest~PSYOP & SMUGGLER~BBDO
Google~Better You~n/a~BBH
Johnnie Walker~Step Together~Stink~BBH
Procter & Gamble The Art of Shaving~The Gentleman Shaver~The Institute~BBDO
Sonos~Grinder~n/a~72andSunny
United Colors of Bennetton~UNHATE~IDENTITY~72andSunny
Victoria’s Secret Swimsuits~Bikini Mixer~n/a~The Limited Brands
Sound Design~Title~Production Company~Advertising Agency
Best Buy Theater~Lifeblood~Best Buy Yellow Tag~Splice
Call of Duty: Modern Warfare 3~The Vet and The n00b~Pony Show~72andSunny
DIRECTV~Hot House~Biscuit Filmworks~Grey
Motorola, Verizon Wireless~Payload~Biscuit Filmworks~mcgarrybowen
Motorola, Verizon Wireless~Arena~Biscuit Filmworks~mcgarrybowen
Nike~Jumprope~harvest films~NIke
State Farm Insurance~State of Chaos~O Positive~DDB
Volkswagen~The Bark Side~Caviar~Deutsch
Wrigley~Icefly~MJZ~Energy BBDO
Wrigley~Piano~MJZ~Energy BBDO
All shortlisted pieces may be viewed here.
Musical Arrangement~Title~Production Company~Advertising Agency
Chipotle~Back to the Start~Nexus Productions~Creative Artists Agency
Chipotle~Abandoned~Doomsday Entertainment~Creative Artists Agency
Diet Coke~Credit~Park Pictures~Wieden+Kennedy
FIAT~Get Ready~Motion Theory~Impatto
Jameson~Hawk~Biscuit Filmworks~TBWAChiatDay
Logitech~Global Jam~SMUGGLER~DOJO
NBC~NBC Brotherhood~Hungry Man~Triple Double
Pepsi~King’s Court~Biscuit Filmworks~TBWAChiatDay
Smirnoff~Crazy Nights~SMUGGLER~JWT
Xbox~Kinect Effect~Anonymous Content~twofifteenmccann
Production~Title~Production Company~Advertising Agency
Budweiser~Eternal Optimism~MJZ~Anomaly
Budweiser~Return of the King~RSA Films~Anomaly
Call of Duty: Modern Warfare 3~The Vet and The n00b~Pony Show~72andSunny
Chevrolet~Sonic Stunt Anthem~Slim Productions, Motion Theory, Caviar, Superstudio~Goodby, Silverstein & Partners
Chevrolet~OK GO~Caviar~Goodby, Silverstein & Partners
Chevrolet~Then and Now~Park Pictures~Goodby, Silverstein & Partners
Hahn Super Dry~Super In. Super Out.~MJZ~Publicis Mojo
Nissan~Gas Powered Everything~MJZ~TBWAChiatDay
Target~Color Changes Everything~SMUGGLER~Wieden+Kennedy
Time Warner Cable~Enjoy Better~Biscuit Filmworks~Ogilvy
Production Design~Title~Production Company~Advertising Agency
Axe~Ark~Park Pictures~Ponce
Budweiser~Eternal Optimism~MJZ~Anomaly
Budweiser~Return of the King~RSA Films~Anomaly
Call of Duty: Modern Warfare 3~The Vet and The n00b~Pony Show~72andSunny
Elder Scrolls IV~Elder Scrolls IV: Skyrim~LOGAN~AKQA
Hahn Super Dry~Super In. Super Out.~MJZ~Publicis Mojo
Jameson~Hawk~Biscuit Filmworks~TBWAChiatDay
Nissan~Gas Powered Everything~MJZ~TBWAChiatDay
Old Spice~Motorcycle~MJZ~Wieden+Kennedy
Target~Color Changes Everything~SMUGGLER~Wieden+Kennedy
Agency Art Direction~Title~Production Company~Advertising Agency
Budweiser~Return of the King~RSA Films~Anomaly
FAGE~Plain~PSYOP & SMUGGLER~Mullen
FedEx~Enchanted Forest~PSYOP & SMUGGLER~BBDO
Google Chrome~Dear Sophie~TBD~BBH & Google Creative Lab
Google Chrome~It Gets Better~TBD~BBH & Google Creative Lab
Jameson~Hawk~Biscuit Filmworks~TBWAChiatDay
Target~Color Changes Everything~SMUGGLER~Wieden+Kennedy
Toyota Prius~Prius Family~The Sweet Shop~Saatchi & Saatchi
UBS~Stephen Wiltshire Film~Humble~Publicis
United Colors of Bennetton~UNHATE~IDENTITY~72andSunny
All shortlisted pieces may be viewed here.
Copywriting~Title~Production Company~Advertising Agency
Allstate~Blind Spot~The Directors Bureau~Leo Burnett
Allstate~Raccoon~The Directors Bureau~Leo Burnett
Chrysler~Halftime in America~Chelsea~Wieden+Kennedy
DIRECTV~Stray Animal~MJZ~Grey
DIRECTV~Roadside Ditch~MJZ~Grey
FAGE~Plain~PSYOP & SMUGGLER~Mullen
Heineken~Handlebar Mustache~Biscuit Filmworks~Wieden+Kennedy
K-Swiss~MFCEO~Caviar~72andSunny
Land Rover/LR4~Pathological Liar~O Positive~Y&R
PlayStation~Michael~Imperial Woodpecker~Deutsch
Public Service Announcement~Title~Production Company~Advertising Agency
Ad Council – MakingHomeAffordable.gov~Frozen~Elastica~Schafer Condon Carter
AIDES~Smutley~againstallodds~Goodby, Silverstein & Partners
American Red Cross~Stuff~Elastic~BBDO
B2Ten / Canadian Sport For Life~Recess~Blacklist~Dare
Florida Coalition Against Human Trafficking~Security Camera~Red Creek~MARCA
General Motors~Table of Brotherhood~The Sweet Shop~Spike DDB
Meth Project~Deep End~Wild Plum~Organic
The Partnership for a Drug Free America~Family Stories~Moo Studios~The Partnership for a Drug Free America
Tobacco Free California~Emerging Man~Interrogate~RPA
UNICEF: Tap Project~Power of a Glass~SKUNK~Droga5
Low Budget~Title~Production Company~Advertising Agency
Alexander Olch~Knot Yourself~Supply&Demand Integrated~Alexander Olch
Altoids~Exchange~Blacklist~Energy BBDO
DieHard~Torture Test~@radical.media~Y&R
Do.com~Gordan for President~MUH-TAY-ZIK | HOF-FER~MUH-TAY-ZIK | HOF-FER
Google~Frank Restaurant~Green Dot Films~GOOD Corps
Help Remedies~Picture~Tool of North America~twofifteenmccann
Newport Beach Film Festival~Boy Meets Girl~Biscuit Filmworks~RPA
Nike~Jumprope~harvest films~NIke
The Daily~Year In Review~Supply&Demand Integrated~The Daily
Tribeca Film Festival~Snack Dance~Crew Cuts~Ogilvy
Spec Spot~Title~Production Company~Advertising Agency
AMC~AMC~Aero Film~n/a
Aston Martin~Reverie~Gentleman Scholar~n/a
Charity Water~Lost Angeles~ContagiousLA~n/a
Coke Zero~I Do Music~ContagiousLA~n/a
Everlast~Everlast Astral~Futuristic Films~n/a
FedEx~Clones~GARTNER~n/a
GE~Capture the Wind~The Chapter Media~n/a
Mini Coupe~Mini Mobius~The Mission Studio~n/a
Nike~Play With Fire~ContagiousLA~n/a
Royale~Impossible Present~Royale~n/a
The Anti-Drug~Harlem Elvis~The Famous Group~Draft FCB
Student Commercial~Title
AVERT~Public Execution
Axe~Assume the Consequences
Dirt Devil~The Exorcist
IFC Center- Independent Film Channel~Play Your Part
Kia Soul~Funeral
NBA~Nine to Five
Nikon One~Blink, Eternal Memory
Persol~Lights
Pilot Pens~Invent
Snickers~A Friendly Gesture
Advertising Excellence/Single~Title~Production Company~Advertising Agency
Barnardos~Life Story~Rattling Stick~BBH
Chipotle~Back to the Start~Nexus Productions~Creative Artists Agency
Chrysler~Halftime in America~Chelsea~Wieden+Kennedy
Google Chrome~Johnny Cash Project~@radical.media~Google Creative Lab & @radical.media
Google Chrome~Dear Sophie~Moxie Pictures~BBH
Heineken~The Date~SONNY~Wieden+Kennedy
New Era~One Hitter~Hungry Man~The Brooklyn Brothers
Nissan~Gas Powered Everything~MJZ~TBWAChiatDay
Old Spice~Motorcycle~MJZ~Wieden+Kennedy
PlayStation~Michael~Imperial Woodpecker~Deutsch
All shortlisted pieces may be viewed here.
Advertising Excellence/Campaign~Title~Production Company~Advertising Agency
Allstate~Mayhem~The Directors Bureau~Leo Burnett
Call of Duty: Modern Warfare 3~Call of Duty: Modern Warfare 3~Pony Show~72andSunny
DIRECTV~DIRECTV~MJZ~Grey
ESPN~It’s Not Crazy, It’s Sports~Biscuit Filmworks & O Positive~Wieden+Kennedy
Google Chrome~The Web Is What You Make Of It~Moxie Pictures~BBH
Google Chrome~The Web Is What You Make Of It~TBD~BBH & Google Creative Lab
HBO~Watch Something You Haven’t Seen~MJZ~BBDO
New Era~Rivalry~Hungry Man~The Brooklyn Brothers
Nike~Basketball Never Stops~Park Pictures~Wieden+Kennedy
Volkswagen~The Dog Strikes Back~Park Pictures & Caviar~Deutsch
Advertising Excellence/International~Title~Production Company~Advertising Agency
CANAL+~The Bear~Soixante Quinze~BETC
Doritos~Dip Desperado~Independent Films~AMV BBDO
Honda~Spark~Stink~Wieden+Kennedy
John Lewis~The Long Wait~Blink~Adam & Eve
Lipton Iced Tea~Slap~Gorgeous~DDB
Martini~Luck Is An Attitude~Gorgeous~FRED & FARID
MTV~Being With You~SMUGGLER~Ogilvy
Orange Cineday~Hussars~Partizan UK~Publicis
Talk Talk~Homes Within Homes~Stink~CHI and Partners
Weetabix~Big Day~SMUGGLER~BBH
NEXT Integrated Campaign~Title~Production Company~Advertising Agency
Allstate~Mayhem~EPOCH, The Directors Bureau~Leo Burnett
Canon USA~Project Imagin8ion~MJZ~Grey
Chevrolet~Chevrolet Sonic~Integrated Pearl~Goodby, Silverstein & Partners
Google Chrome~The Web Is What You Make Of It~TBD~BBH & Google Creative Lab
HP~The HACKING AUTISM INITIATIVE~BODEGA~Goodby, Silverstein & Partners
IBM~THINK~Mirada~SYPartners
Little Monster~Take This Lollipop~Tool of North America~Little Monster
Nike~Nike SPARQ~R/GA~R/GA
Nissan & Sony~GT Academy USA~@radical.media~TBWAChiatDay
Old Spice~Mano y Mano en el Bano~@radical.media~Wieden+Kennedy
NEXT Experiential~Title~Production Company~Advertising Agency
Absolut~Blank Video Portraits Live~credits pending~credits pending
Ad Council/Autism Speaks~Eye Contact Installation~Grant Ave/Float Hybrid Entertainment~BBDO
Amon Tobin~Amon Tobin: ISAM~Leviathan & Waveplant~V-Squared Labs
Chevrolet~Chevrolet Sonic Claw~Pearl~Goodby, Silverstein & Partners
Hewlett-Packard~Play Big~Leviathan & Waveplant~Design Kitchen
IBM~THINK~Mirada~SYPartners
ROME~3 Dreams of Black~@radical.media~Google Creative Lab
Sephora & Firmenich~Lucid Dreams – Sephora Sensorium~Department of the 4th Dimension~Department of the 4th Dimension
Virgin Mobile and Kyocera~Echo~Temple MPC~Mother
YouTube~YouTube Coldplay~AKQA/Kinetic~AKQA
NEXT Viral/Web Film~Title~Production Company~Advertising Agency
AT&T~Up All Night Fan Montage Video~K5~BBDO
Chevy~My Dad’s Car~Park Pictures~Goodby, Silverstein & Partners
Chipotle~Back to the Start~Nexus Productions~Creative Artists Agency
Google~EXPLORE YOUR WORLD~1ST AVENUE MACHINE~VENABLES BELL & PARTNERS
K-Swiss~Blades Round 3~Caviar~72andSunny
K-Swiss~MFCEO~Caviar~72andSunny
ROME 3~Dreams of Black~@radical.media~Google Creative Lab
Sony PlayStation~Michael~Imperial Woodpecker~Deutsch
UBS~Stephen Wiltshire Film~Humble~Publicis
Volkswagen~The Bark Side~Caviar~Deutsch
NEXT Website/Microsite~Title~Production Company~Advertising Agency
Ariel Actilift~Ariel Fashion Shoot~B-Reel~Saatchi & Saatchi
Australian Bureau of Statistics~Spotlight~Leo Burnett~Leo Burnett
DIRECTV~Petite Lap Giraffe~The Mill~Grey
Google~Google Nexus Contraptions~B-Reel~B-Reel
HBO/True Blood~Dig Deeper~Biscuit Filmworks/B-Reel~BBDO
Honda Civic~The Experiment~B-Reel~Wieden+Kennedy
Jordan Quick~Control Chaos~PRETTYBIRD~Wieden+Kennedy
Little Monster~Take This Lollipop~Tool of North America~Little Monster
Magnum~Magnum Pleasure Hunt~B-Reel~Lowe Brindfors
State Farm~State of Chaos~B-Reel~DDB
Toyota Yaris~Yaris – It’s a Car!~ACNE PRODUCTION~Saatchi & Saatchi
All shortlisted pieces may be viewed here.
NEXT Product Integration~Title~Production Company~Advertising Agency
Doritos~Dip Desperado~ACNE PRODUCTION~AMV BBDO
Google Chrome~Lady Gaga~TBD~BBH & Google Creative Lab
Harley-Davidson~Harlistas, An American Journey~La Banda Films~La Banda Films
Hyundai~Regeneration~RSA Films~TBD
Intel /Toshiba~The Inside Experience: social film project~RSA Films~Pereira & O’Dell
K-Swiss~MFCEO~Caviar~72andSunny
Nissan & Sony~GT Academy USA~@radical.media~TBWAChiatDay
Sour Patch Kids~Method Mad and Sour Patch Kids~Mother~Mother
UNICEF~UNICEF: Good Shirts~n/a~BBH
Virgin~Mobile~Sparah~Mother~Mother
NEXT Mobile~Title~Production Company~Advertising Agency
AT&T~You’ve Got a Case~Caviar/The Famous Group~BBDO
CANAL+~Borgia~Bollywood~BETC
Google Wallet~Google Wallet~R/GA~R/GA
HBO~Pack~Your~HBO~n/a~BBDO
Help Remedies~Dream Recorder~We Are Licious~twofifteenmccann
Lipton Brisk Iced Tea~Bricksaber~Mekanism~Mekanism
Mentos~Spider Swiper~n/a~The Martin Agency
O2~O2 Priority Moments~R/GA~R/GA
Xbox~Dance Cam~AKQA/Fuzz Productions~AKQA
Zappos~Paperdoll~Mullen~Mullen
NEXT Cause Marketing~Title~Production Company~Advertising Agency
Ad Council~Ad Council FWD – Horn of Africa Relief~R/GA~R/GA
Ben & Jerry’s~Fair Tweets~Stink Digital~Amalgamated
Coca-Cola~Arctic Home~ACNE PRODUCTION, HSI, Arc Worldwide, MacGillivray Freeman Films~Leo Burnett
Engagement Citoyen~The Return of Dictator Ben Ali~Propaganda Productions~Memac Ogilvy Label Tunisia
HP~The HACKING AUTISM INITIATIVE~BODEGA~Goodby, Silverstein & Partners
Little Monster~Take This Lollipop~Tool of North America~Little Monster
One Young World~One Young World~Rooster~Socialistic
The Meth Project~ASK~MethProject.org~Studio AKA~Organic
Troy Public Library~Book Burning Party~n/a~Leo Burnett
UNICEF~UNICEF: Good Shirts~n/a~BBH
NEXT Social~Title~Production Company~Advertising Agency
Ben & Jerry’s~Fair Tweets~Stink Digital~Amalgamated
Craftsman~SCREW*D~Tool of North America~Y&R
ESPN X Games~Human Twitter~n/a~Wieden+Kennedy
Google Chrome~Lady Gaga~TBD~BBH & Google Creative Lab
Heineken USA~Heineken BeerFriender~ODD~Wieden+Kennedy
James Ready Beer~Spelling Bee~n/a~Leo Burnett
Little Monster~Take This Lollipop~Tool of North America~Little Monster
Microsoft Xbox: Gears of War 3~Gears of War 3: Brothers to the End~Mothership~AKQA
National Audubon Society~Birding the Net~14Four, Matt Hoover, Hook, The Mill~Goodby, Silverstein & Partners
Old Spice~MANta Claus Don’t Act~Big~Wieden+Kennedy
R/GA~R/GA The Social Interview~R/GA~R/GA
Sun Drop~Sun Drop: “That’s How You Drop It”~Scratch (VMN)~Scratch (VMN)
Troy Public Library~Book Burning Party~n/a~Leo Burnett
Ultimat Vodka~Social Life Audit~Stink Digital~Amalgamated
UNICEF~UNICEF: Good Shirts~n/a~BBH
The AICP Show & Next Awards will debut on June 12th at The Museum of Modern Art is New York City. Tickets will be available in early May.
All shortlisted pieces may be viewed here.
About AICP
Founded in 1972, the AICP represents, exclusively, the interests of United States companies that specialize in producing commercials in various mediaโfilm, video, digitalโfor advertisers and agencies. The association, with national offices in New York and Los Angeles as well as regional chapters across the country, serves as a strong collective voice for this $5-plus billion industry, disseminating information; representing the production industry within the advertising community, in business circles, in labor negotiations and before governmental officials; developing industry standards and tools; providing professional development; and marketing American production. www.aicp.com