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UCLA's Centennial Campaign Launch on Royce Hall "Let There Be"

Thursday, May. 22, 2014


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Mirada teamed up with UCLA to create a one-of-a-kind film designed specifically for projection onto the façade of the University's iconic Royce Hall. The 10-minute film produced at 5K+ resolution was developed from beginning to end by Mirada, and became a true passion project for the creative team; Mirada co-founder Javier Jimenez is a UCLA alum, and the company has participated in mentorship programs with UCLA students for several years.


Conceived, Produced and Directed by Mirada

Director/Creative Director: Jesús de Francisco
CEO/Executive Producer: Javier Jimenez
President: John Fragomeni
Executive Producer: Patrick Nugent
Head of Special Projects: Andy Merkin
Head of Production: Sascha Flick
Producer: Jason Cohon
Production Manager: Jessica Roulston
Production Coordinator: Zack Whitley
Sr. Art Director: Daryn Wakasa
Digital Effects Supervisor: Andy Cochrane
Film Concept: Jesús de Francisco, David Fowler
Writer: Ryan Erke
Designers: Janice Ahn, Luke Belderes, Mark Brinn, Jeffrey Chang, Alex Hanson, Tae Kim, Ken Lee, Miwa Matreyek, Clara Moon, An Nguyen, My Tran, Neil Tsai, Jacklin Yoo
Animation Lead: Andrew Tan
Animators: Sarah Blank, Ivan Cruz, Kenny Ceron, Frank Lin, Isaac Park, Ken Quemel, Noah Rappaport, Gian Carlo Rondani, Yan Sedie-Ng
BTS Director: Ryan Erke
Camera Operator (Film): Andy Cochrane
Camera Operator (Show): Paul Bode
Camera Operator (Interviews): Zen Sekizawa
Camera Assistants: Marshall Rao, Jake Martin
Gaffer: Damon Casarez
Sound Recordist / Mixer: James Ridgley
Make-Up: Linda Whang
Prop Master: Rudie Schaefer
Integration: Graham Herbster
Modeling: Toshi Sakamaki
Asst. Editor: Jorge Sandoval
Post Production Manager/HR Director: Tina Van Delden
Director of Marketing: Caroline Gomez

Narration by
John Lithgow

Music by
Atli Örvarsson

Projection Team: Chaos Visual Productions
Marty Wickman: Owner
Systems Engineer: Stephan Hambsch
Project Manager: Russell Wingfield
3D Lead: Jason Davis

Sound Design & Mastering: Outlaw Sound
Sound Engineer: Steve Pierson

Live Event Audio: CLAIR/Soundworx
Project Supervisor: Nelson Walti
Front House Mix: Ron Anonsen

Special Thanks
Willem Henri Lucas, UCLA
Adam Sadowsky, founder Syyn Labs
David Wicks for the use of Drawing Water
Guvenc Ozel at Idea Labs

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