Transparent Labs' “Do You Really Know What’s in Your Pre-Workout?”
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Sapka Communications6550 views
Chamber Media—a social-media agency and production house that makes viral sales videos—has created a direct-response video campaign on behalf of Transparent Labs, a maker of workout supplements for men and women.
The video “Do You Really Know What’s in Your Pre-Workout?” is a humorous call to action that runs nearly six minutes and features comedian Will Rubio talking directly to the camera about why the company’s products are the most natural and beneficial that are available on the market.
“This video is longer than most online advertisements,” said Travis Chambers, chief media hacker of Chamber Media. “But that’s done intentionally. By entertaining viewers with engaging content, we afford ourselves the opportunity to inform them about the product and invite them to buy.”
PRODUCTION
Agency: www.chamber.media
EP & Director: Travis Chambers
Producer: Travis Su’a & Stefan van de Graaff
Writer: Will Rubio & Travis Chambers
DP: Jared Fadel
1st AD: Anthony Thomas
2nd AD: Dustin Begovich
1st AC: Philip Houser
2nd AC: Jessica Steenhoek
Gaffer: Ryan Hannah
Key Grip: Merik Richardson
Grip: Landon Hill
SFX: Wray Featherstone
Hair & Makeup: Vanae Morris
Wardrobe: Sandy Bee
Audio Tech: Chris Burton
Blenders Builder: Clark Schaffer
Set Design: Dillon Ellefson & Daniel Whiting
Craft Services: Katie Featherstone
Production Assistant: Trevor Samson & Brenna Empey
Editing: Dustin Begovich
Color: Omar Trejo
Ad Buying & Media: Evan Vilos & Omar Trejo
TALENT
Spokesman: Will Rubio
Max: Max Weisz
Meathead: Carlos Madrid
Female Body Builder: Ambyr Reyes
Male Body Builder: Chris Rueckert
Teenage Boys: Lincoln Stone, Tag Brockbank, Zack Elzey
Professor / PhD: Jake Emmett
Science Intern: Travis Su’a
Lead Scientist: Steve Colucci
