Saturday, May 26, 2018
You are here:

SyFy's Dramatic New Series "Dominion" Promo

By

Kristien Brada-...
Friday, Jun. 6, 2014

1439 views

Log in or register now!

To launch its epic new series “Dominion,” SyFy tapped 2C to pull out the stops on promos packed with blockbuster movie trailer intensity. 2C, which had worked with SyFy on previous series launches, responded with several pulse-pounding spots that capture the series’ intensity and build suspense for its June 19 premiere.

For a show about angels turning against humanity, Dominion's promotion campaign was designed to challenge conventional perceptions of good and evil. The trailer component of the campaign had to a lot of heavy lifting, not only educating viewers about the gritty new take on angels but also conveying an intense, sexy character drama with high stakes at once very personal and wide reaching.

2C wrote, edited and produced cross-media spots in multiple lengths and versions. From clip selection, editing and graphics to music pacing and sound effects, these promos epitomize the large-scale drama and action awaiting viewers upon tune-in.

Credits

SyFy: Creative Director - Ben Cochran, Project Manager - Kari Shackelton, Graphics – Calvin Chu

2C: Executive Producer - Chris Sloan, Editor/Producer - Spencer Condon

Collaborator:  Audio Mix - Cesar Haliwa

Genre: 
Media Type: 
Log in or register now!
Log in or register now!

Recent SHOOT News Stories

Friday, May. 25, 2018

SHOOT premiered its 16th Annual New Directors Showcase reel at the DGA...

Friday, May. 25, 2018

Flinching when he heard himself described as a man who used power to prey...

Friday, May. 25, 2018

Dattner Dispoto and Associates ( DDA ) has signed DP Tucker Korte and...

Friday, May. 25, 2018

Brand experience agency WRG has brought Jennifer Baker on board in a newly...

Thursday, May. 24, 2018

From Albert Einstein in season one to Pablo Picasso in season two, the bar...

Wednesday, May. 23, 2018

CBS is finishing another television season atop the television ratings,...

Recent SPW Releases

Friday, May. 25, 2018

DigitalFilm Tree, an award-winning post production and software...

Thursday, May. 24, 2018

Hawk-Woods, innovative developer of broadcast power solutions, has...

Thursday, May. 24, 2018

Sony Pictures Entertainment (SPE) recently completed a 4K restoration of...

Wednesday, May. 23, 2018

The Cannes Lions International Festival of Creativity has announced the...

Wednesday, May. 23, 2018

The Make-Up Artists & Hair Stylists Guild (MUAHS, IATSE Local 706)...

Wednesday, May. 23, 2018

Fourteen productions are nominees for Best of Festival in the 2018 US...

Top