Last summer we launched the inaugural Women of Color Commercial Directing Program (WCCDP), an initiative to amplify marginalized voices in advertising. The impetus for the WCCDP originated in Paxeros’ co-founders, Sean Drummond and Chelsea Bo, seeking to fill a void of minority voices in the industry. After receiving over one hundred applications, a distinguished panel of influential advertising creatives awarded Stacy Pascal Gaspard and her Suburu spec project “Isadora” as the winner of the program, with Elitia Daniels and Julia Elihu as the second and third place finalists. Now after several months with the aid of the program’s mentorship and sponsorship, the finalized spot “Isadora” is released on Father’s Day June 20th, 2021.
SPW Credits
Writer/Director: Stacy Pascal Gaspard
EP/Producers: Chelsea Bo, Sean Drummond
Production Company: Paxeros
DP: Julia Swain
UPM: Sarah Brown Carter
Prod. Coordinator: Gabrielle Keller
Production Designer: Leanda Harley
Art Director: Oliver Johnson
Costumer: Mikhaela Zabalerio
Sound Mixer: Kyle McLane
Sound Designer: Jamie Hardt
HMU: Lauren Verret
Choreographer: Natalia Mallory
ScreenWork Categories:Short film
Discipline:Directing
Dutch Boy Paints’ “Works Hard For You”
Explore Media was chosen by Britton Marketing to produce a Professional Series advertising campaign. This 2024-2025 campaign, titled “Works Hard For You”, led by Chicago-based director Jeremy Pinckert, was cast and filmed in the Atlanta, Georgia region and features outdoor home improvement shots. Viewers can view the commercials in the fifteen-state region where Menards’ stores are located. Read More
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