Tuesday, July 17, 2018
You are here:

Snuggle Serenades

By

DWAgency
Monday, Feb. 13, 2017

2394 views

Log in or register now!

Jan. 21 was National Hug Day, and in honor of that occasion and Valentine's Day on Feb. 14, the makers of Snuggle® fabric conditioner products have launched a very special website. Now through Feb. 28, anyone visiting http://SnuggleSerenades.com can easily create custom video valentines featuring unique performances from the brand's iconic mascot, Snuggle Bear.

Credits

Project Name: SnuggleSerenades.com, including two customizable music videos
Debut Date: Jan. 17, 2017
Film Location:  Detroit, Michigan.
Website: http://snuggleserenades.com

Client: Sun Products Corporation
VP Conditioning and Visual Branding: Bibie Wu
Senior Brand Manager: Michael Monteleone
Associate Brand Manager: Max Branstetter
VP Digital & Consumer Activation: Ken Krasnow
Director of Digital Marketing: Brendan O’Marra
Social Media Manager: Katherine Lee

Adverting Agency: Campbell Ewald
CEO: Kevin Wertz
Chief Creative Officer: Jo Shoesmith
Managing Director of Digital: Jamie Lewis
EVP, Director of Account Service: Jonathan Lange
Executive Creative Director: Chip Rich
ACD/Copywriter: Nick Elliott
Art Director: Nicole Regan
Senior Account Supervisor: Aneika Fermin
Assistant Account Executive: Olivia Poglianich
Director of Digital Solutions: Nicole Kuhnlein
Associate Digital Design Director: Mike Ceraulo
Associate Creative Director: Chris Elkjar
Social and Content Strategy: Lora Stock
Senior Business Manager: Toni Velez-Lucarelli
Integrated Producer: Christopher Robertson

Digital Development Company: Picnic New Media
Creative Lead: Joe Sciacchitano
Digital Technical Lead: Drew Beaman
Digital Front-end Developer: Joe Sciacchitano
Managing Director: Jim Shanley
Project Manager: Crystal Solomon
Quality Assurance: Paulette Vallad, Amy Weishuhn

Production Company: Dictionary Films
Director: Jason Cook
Director of Photography: Kevin Hewitt
Executive Producer: Robin Tracey
Production Manager: Sara Smith

Animation, VFX & Finishing Company: Flavor
Creative Director: Jason Cook
Executive Producers: Darren Jaffe, Dave Peyton
Producer: Katie Thompson
Motion Designers: Paul Williams, Ella Yoon
VFX Artists: Ann Allen, Tricia Garrisi
Finishing Editor: Ron Moser
Assistant Editors: Chris Katitus, Olaf Steel
Color: Eric Maurer

Editorial: Cutters
Creative Editor: Dave Mariani
Executive Producer: Mary Connolly       

Music: Yessian Music
Executive Producer/West Coast: David Gold
Partner/Head of Production: Michael Yessian

Stage/Studio Facility: RingSide Creative

Log in or register now!
Log in or register now!

Recent SHOOT News Stories

Tuesday, Jul. 17, 2018

Christjan Jordan, who has cut award-winning work for Amazon (Lucky...

Tuesday, Jul. 17, 2018

Bruce Andreini has joined Rokkan as sr. VP, head of integrated production...

Tuesday, Jul. 17, 2018

"Blindspotting," the directorial debut of Carlos Lopez Estrada, stalks the...

Monday, Jul. 16, 2018

The year of Cardi B continues — this time with 10 MTV Video Music Award...

Monday, Jul. 16, 2018

Director Greg Bell has joined the roster of L.A.-based Community Films for...

Monday, Jul. 16, 2018

Comic-Con, the annual gathering of over 130,000 fans, artists, collectors...

Recent SPW Releases

Tuesday, Jul. 17, 2018

SHIFT, the newly-minted parent company of industry-leading video sharing...

Tuesday, Jul. 17, 2018

SonicScoop , the leading pro audio online resource, and The Deli Magazine...

Tuesday, Jul. 17, 2018

Farm League produces an ingenious concept to meld the dynamics of pro-...

Tuesday, Jul. 17, 2018

Announcing the release of Writer/Director Aaron Beckum’s latest short film...

Tuesday, Jul. 17, 2018

Spurred by growth in international film production, improved local...

Tuesday, Jul. 17, 2018

Big Block, a creative content services company, today announced that Cale...

Top