Reynolds' "Parchment Paper"
ByRo Lawrence Media
Charming :30 national holiday spot for Reynolds Parchment Paper, out of Havas Worldwide Chicago, featuring a live orchestra dramatizing the heroic stunts of the brands’ animated super action heroine, Pepper. “Pepper Parchment” showcases an orchestral score composed and conducted by Sonixphere. Carefully plotted cues heighten the action while real strings and horns add a layer of warmth and reality to the stop-motion storyboard. Air Date: 12/2/13
CLIENT: Reynolds Consumer Products AGENCY: Havas Worldwide Chicago CHIEF CREATIVE OFFICER: Jason Peterson, CREATIVE DIRECTOR(s): Ecole Weinstein, EXECUTIVE PRODUCER: Michael Gabriele, ART DIRECTOR(s): Cam Giblin, COPYWRITER(s): Beckett Short PRODUCTION AND POST: LAIKA, Portland, OR ANIMATORS: Julianna Cox, Chris Ohlgren, Wendy Fuller, DIRECTOR: Kirk Kelley, EXECUTIVE PRODUCER: Lourri Hammack, PRODUCER: Zilpha Yost
DIRECTOR OF PHOTOGRAPHY: John Nolan, EDITOR: Michael Corrigan, Steve Miller, FLAME ARTISTS: Rex Carter, MUSIC COMPOSITION: Sonixphere SOUND DESIGN COMPANY: MADE, Chicago SOUND DESIGNER: Todd Beee