Pirelli Tires' "Follow Your Road"
Twist Director Igor Borghi adds his individual touch to the newest campaign “Follow Your Road” for Pirelli Tires. When following trends seems easier than opting out of a man bun or picking up a book (And No, we don’t mean a MacBook...), Borghi reminds us to get a grip with Pirelli Tires and be original.
Creative Director: Sara Portello
Copywriter: Giulio Brienza
Art Director: Letizia Ziaco, Fabrizio Fiucci
Executive Creative Director: Federico Pepe e Stefania Siani
Producer: Melina Mignani
Head of Production: Alessandro Pancotti
Producer: Silvia Bergamaschi
Executive Producer: Karim Bartoletti
Director: Igor Borghi
DOP: Silvia Bergamaschi
Editor: Massimo Magnetti
Head of Production: Alga Pastorelli, Band 22