McDonald's: A Better Chicken McNugget
McDonald’s introduces a “better” Chicken McNugget in a magical new television spot directed by STORY’s Blair Hayes for Leo Burnett. Debuting during this month’s Olympics coverage, the 60 second spot presents an intergenerational love story told in split screen.
Joel Yashinsky, Vice President/U.S. Marketing; Julie Wenger, Senior Director/U.S. Marketing; Michael Joiner, Manager/U.S. Marketing.
Agency: Leo Burnett, Chicago.
John Hansa, EVP, Creative Director; Rob Calabro, Creative Director/Copywriter; Ben Steward, Creative Director/Art Director; Denis Giroux, Senior VP/Executive Producer; Beth Dolnick, Senior Producer; Josh Raper, Senior VP/Account Director, Amber Stanze, Account Director; Richard Henderson, Account Supervisor.
Blair Hayes, Director/Director of Photography; Mark Androw and Cliff Grant, Executive Producers; Mary Langenfeld, Head of Production; Marsie Wallach, Producer.
Megan Dahlman, Executive Producer; Wendy Umanzor, Producer; Jacob Kuehl, Editor; Neal Cohen, Producer.
Music: Cyndi Lauper's Time After Time, performed by Samuel Beam, singer known as Iron and Wine
Recent SHOOT News Stories
Recent SPW Releases
Sometimes when you own a home you can find yourself in an ugly situation...
The Mercedes-Benz multi-year global sponsorship of the Masters Tournament...
LAIKA, the animation studio behind the Academy Award®-nominated Kubo and...
Impossible Engine, a full-service production studio headed by former...
WoodShop Studios unveils yet another delectable spot for The Laughing Cow...