Manatawny Still Works' "Great Moments Come in Small Batches"
“Great Moments Come in Small Batches” contends that a moment of Zen could make the difference between having a killer set or going down in flames. “Comedians begin life as a tiny jumble of neuroses and over time evolve into an enormous jumble,” said Hersh Rephun, Director of Consumer Entertainment at YES, BRAND and co-writer of the spot with Justo Diaz. “But the universal message is that sometimes you have to take a deep breath - and a sip of small batch whiskey - and let the moment create itself.” The video was created for Manatawny Still Works via YES, BRAND, produced by Tomahawk Pictures and directed by Paul Mooney.
Copywriters: Hersh Rephun, Justo Diaz
Comic Heard in Background: Danny Cohen