"Half Man, Half Baby"
In 2008, Andrew Renzi, then 22, lost his father to cancer. The experience inspired his award-winning short film Karaoke!, a deeply personal piece exploring the denial and anxiety associated with imminent loss. On the heels of completing his first narrative feature (The Benefactor, starring Richard Gere, Dakota Fanning and Theo James, released by Samuel Goldwyn Co.), Renzi now makes his spot debut with a City of Hope project created via IW Group and produced by ContagiousLA. In addition to helming “Above and Beyond,” done in Mandarin with English subtitles, Renzi directed “Half Man, Half Baby,” an English-language spot conceived by the filmmaker and executed with the support of agency and client. Both spots focus on Alex Tung, who survived a rare form of Leukemia thanks to an umbilical cord stem cell transplant - a procedure developed at City of Hope.
Client: City of Hope
Spot Title(s): “Above and Beyond”, “Half Man, Half Baby”
First Air Dates: (“Above and Beyond”) 3/14/2016
(“Half Man, Half Baby” TBD)
Agency: IW Group
Executive Creative Director: Stan Toyama
Associate Creative Director: Ting Lin
Senior Art Director: Stone Shih
Executive Producer: John Author
Producer: Mikko He
Producer: Alexis Guajardo
Colorist: Bryan Smaller
Audio: LIME Studios
Audio Engineer: Tom Paolantonio
Recent SHOOT News Stories
Recent SPW Releases
The Editors & Publishers of SHOOT Magazine and SHOOTonline.com , the...
Dimenco, an international pioneer in display technologies and fully owned...
Both Virtual Reality (VR) 360 and 3D have the power to engage audiences in...
When presented with a ‘drawing-a-day’ challenge by fellow animators,...
SIGGRAPH 2018 , the world’s leading showcase of digital art created using...