Friday, December 15, 2017
You are here:

"Half Man, Half Baby"

By

hesh@ragingarti...
Tuesday, Mar. 29, 2016

1004 views

Log in or register now!

In 2008, Andrew Renzi, then 22, lost his father to cancer. The experience inspired his award-winning short film Karaoke!, a deeply personal piece exploring the denial and anxiety associated with imminent loss. On the heels of completing his first narrative feature (The Benefactor, starring Richard Gere, Dakota Fanning and Theo James, released by Samuel Goldwyn Co.), Renzi now makes his spot debut with a City of Hope project created via IW Group and produced by ContagiousLA. In addition to helming “Above and Beyond,” done in Mandarin with English subtitles, Renzi directed “Half Man, Half Baby,” an English-language spot conceived by the filmmaker and executed with the support of agency and client. Both spots focus on Alex Tung, who survived a rare form of Leukemia thanks to an umbilical cord stem cell transplant - a procedure developed at City of Hope. 

SPW Credits

Client: City of Hope
Spot Title(s): “Above and Beyond”, “Half Man, Half Baby”
First Air Dates: (“Above and Beyond”) 3/14/2016
(“Half Man, Half Baby” TBD)

Agency: IW Group
Executive Creative Director: Stan Toyama
Associate Creative Director: Ting Lin
Senior Art Director: Stone Shih
Executive Producer: John Author
Producer: Mikko He

Production Company: ContagiousLA
Director: Andrew Renzi
Executive Producer/Producer: Natalie Sakai
Director of Photography: Patrick Jones
Editor: Patrick Murphree

Color: Company3
Producer: Alexis Guajardo
Colorist: Bryan Smaller
Audio: LIME Studios
Audio Engineer: Tom Paolantonio

Category: 
Discipline: 
Genre: 
Style: 
Media Type: 

560x349

<iframe width="560" height="349" src="https://shootonline.com/embed/66294/560x349" frameborder="0" allowfullscreen></iframe>
 

640x390

<iframe width="640" height="390" src="https://shootonline.com/embed/66294/640x390" frameborder="0" allowfullscreen></iframe>
 

853x510

<iframe width="853" height="510" src="https://shootonline.com/embed/66294/853x510" frameborder="0" allowfullscreen></iframe>
 

1280x750

<iframe width="1280" height="750" src="https://shootonline.com/embed/66294/1280x750" frameborder="0" allowfullscreen></iframe>
Log in or register now!
Log in or register now!

Recent SHOOT News Stories

Friday, Dec. 15, 2017

After years of tremors, the earthquake that had long been predicted...

Friday, Dec. 15, 2017

Lively Group , the New York-based creative collective, has hired Rob...

Friday, Dec. 15, 2017

Mob Scene , an entertainment marketing agency for major motion picture...

Friday, Dec. 15, 2017

The Academy of Motion Picture Arts and Sciences has announced that nine...

Thursday, Dec. 14, 2017

Michelle Kunken has been named an executive creative director at Saatchi...

Thursday, Dec. 14, 2017

The Federal Communications Commission repealed the Obama-era "net...

Recent SPW Releases

Friday, Dec. 15, 2017

Blackmagic Design today announced a worldwide training and certification...

Friday, Dec. 15, 2017

AtSwim Director Alberto Accettulli was tasked with taking his crew to the...

Thursday, Dec. 14, 2017

XTRMX , a leading innovator in remote collaborative video editing and...

Thursday, Dec. 14, 2017

The international crime drama Gomorrah is the latest television production...

Thursday, Dec. 14, 2017

The One Club for Creativity, the world’s foremost non-profit organization...

Wednesday, Dec. 13, 2017

Librarian of Congress Carla Hayden announced the 2017 selections to the...

Top