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Ford Fusion Energi's 'Well Made'

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rpg246
Wednesday, Aug. 17, 2016

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Imagine a hybrid car that can travel to Los Angeles to Las Vegas and back without refueling, detects potholes, automatically brakes for pedestrians while protecting your loved ones with inflatable seatbelts. These features are just some of the available technology Director Tim Damon highlights in a six spot campaign titled, “Well Made”, for the 2017 Ford Fusion Energi and agency Global Team Blue.

 

 

SPW Credits

Client: Ford Motor Company
Darcy Gurney - Car - Digital Marketing Manager
Lisa Schoder - Digital Marketing Manager

Agency: Global Team Blue
Kim Brink Chief Operating Officer
David Murphy  President
Toby Barlow   Chief Creative Officer
Matt Soldan   EVP, Group Creative Director 
Doug Patterson   SVP, Group Creative Director
Todd Ruthven   ACD, Art Director
Ed Cole  ACD, Copywriter  
Erik Bare Art Director   
Michael Olk Senior Content Producer
Gina Caponi  Digital Producer 
Sumer Friedrichs SVP, Director of Integrated Production

Production Co.: The Reserve
Director: Tim Damon
Executive Producer: Ryan Slavin
Producer: Kendra Wester

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