The Field Museum’s "Electricity"
The campaign promotes The Field Museum’s current exhibit marking the 120th anniversary of the 1893 Chicago's World's Fair and featuring artifacts from the landmark event. One spot offers an over-the-shoulder view of a boy riding the Fair’s famous Ferris wheel (designed by engineer George Ferris) and looking out across the Exposition grounds. “See what he saw!” exhorts the voiceover, “The wonders of the 1893 World’s Fair.” A second spot shows a similar view of a woman gazing at a mammoth dynamo as an electrical arc causes her hair to stand on end.
AGENCY: DDB Chicago. Karin Rose, Creative Director; Mary Beth Adduci, Creative Director; Nathan Monteith, Creative Director; Warren Frost, Creative Director; Cori Donohoe, Creative Director; Jenny Hoffman, Producer; Polly Poulos, Production Business Manager; Brandon Scharold, Account Director; John Schroeder, Account Manager. PRODUCTION: Filmworkers. Rob Churchill, Director. POST: Filmworkers. Rob Churchill, VFX Director; Lisa Long, Executive Producer.