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Fiat Toro "Infinite Possibilities"


Wednesday, Mar. 16, 2016


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Fiat Toro’s spot for Brazil is a symphonic fusion of moments that express the wonder of "Infinite Possibilities." Lucky Post’s Logan Hefflefinger traveled to Brazil along with The Richards Group creatives Tim Tone, David Morring and director Warren Fischer to capture life’s rich pageant that springs forth from 88 keys, 46 chromosomes, 6 strings and 1 car.  The spot, “Infinitas Possibilidades,” is a graceful and voyeuristic exploration of creative systems - music, art, nature, culture.



Agency: The Richards Group
Producer: Gabriel Silva
Art Director: Tim Tone
Copywriter: David Morring

Production Company: Ocean Films
Director: Warren Fischer

Post: Lucky Post
Editor: Logan Hefflefinger

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