Tuesday, June 19, 2018
You are here:

Costa Sunglasses "Untangle Our Oceans"

By

HYPE
Monday, Jun. 11, 2018

316 views

Log in or register now!

Ocean conservation is widespread through Earth’s waterways, but “Untangle Our Oceans” for Costa Sunglasses reveals how a shared love of the water has united fishermen with two lifestyle brands to help combat the pollution of our vital lifegiving source. Edited by Lucky Post’s Sai Selvarajan for agency McGarrah Jessee, the campaign features a brand film that demonstrates how aiding sustainability is in everyone’s hands. The campaign was filmed along the pristine coastline of Southern Chile, where small fishing communities launch fleets of artisanal boats each day. Like so many areas of the world, below the surface looms a serious pollution problem - discarded fishing nets ensnaring aquatic life and clogging waterways. Looking to help solve this problem, Bureo founders David Stover, Kevin Ahearn, and Ben Kneppers began a recycling program that transforms these nets into plastic. The kind of plastic that can be used to make sunglasses: enter Costa Sunglasses.

Credits

Client: Costa Sunglasses

VP, Marketing: TJ McMeniman
Coastal Marketing Manager: Todd Barker

Agency: McGarrah Jessee

Writer: Joel Clement 
Art Director: Jeff Ross
Executive Producer: Meredith Roach
Producer: Morgan Young 

Production Company: Rabbit Foot 

Head of Production: Sam Chortek

Post: Lucky Post

Editor: Sai Selvarajan 
Assistant Editor: Alex Heisterkamp 
Color Artist: Neil Anderson 
Flame Artist: Tim Nagle 
Executive Producer: Jessica Berry

Composer: Ali Helnwein

Category: 
Log in or register now!
Log in or register now!

Recent SHOOT News Stories

Tuesday, Jun. 19, 2018

Feature, commercial and branded content director John Hillcoat ( The Road...

Tuesday, Jun. 19, 2018

California lawmakers passed legislation Monday that puts more conditions...

Tuesday, Jun. 19, 2018

Content creation studio BODEGA--with bases of operation in NY and San...

Tuesday, Jun. 19, 2018

The MTV Movie & TV Awards gave "Black Panther" its first taste of...

Monday, Jun. 18, 2018

George Clooney's Hollywood career spans more than three decades, with...

Monday, Jun. 18, 2018

Director Greg Popp has joined the roster of Superlounge for exclusive U.S...

Recent SPW Releases

Monday, Jun. 18, 2018

Danixa Diaz joins brand creative agency, Troika Media Group (OTC: MTWO) as...

Monday, Jun. 18, 2018

Rapidly rising “Audio Story-Tellers” Temp Love are celebrating their 5-...

Monday, Jun. 18, 2018

Post-production finishing for the first season of Vida, the new half-hour...

Monday, Jun. 18, 2018

Furthering their reputation as the go-to creative audio post house for...

Friday, Jun. 15, 2018

The leaders of bicoastal creative production company Gentleman Scholar...

Friday, Jun. 15, 2018

LA-based Stun, an award winning entertainment industry content studio, ad...

Top