Tuesday, December 12, 2017
You are here:

Chevrolet Silverado's "Slide"

By

RedPill
Tuesday, May. 5, 2015

1268 views

Log in or register now!

One at Optimus Director Jimmy Matlosz directed two spots for Chevy highlighting the automotive company’s role as the official vehicle of Major League Baseball. Matlosz, who works extensively with athletes in all realms of the sports world, collaborated with Leo Burnett Detroit to cast real baseball players versus actors to ensure the authenticity of the spots, which will run strategically on networks airing MLB games throughout the 2015 season.

“Slide”  focuses on the intense moments in baseball that put fans on the edge of their seats. “Slide” required a player who could slide gracefully on his left hip and do it with a smile.

Credits

CLIENT: Chevrolet   Product: Silverado

AGENCY: Leo Burnett Detroit

Chief Creative Officer: Steve Chavez, Executive Creative Director: Steve Silver, Sr Art Director: Steve Kerry, Sr Copywriter: Cameron McIntosh, SVP, Director of Integrated Production: Brian Dooley, Producer: Patrick Witt

PRODUCTION: One at Optimus

Director / DP: Jimmy Matlosz, EP/Managing Director: Lisa Masseur, EP: Sarah Slevin Wien, Line Producer: David Moore

Log in or register now!
Log in or register now!

Recent SHOOT News Stories

Monday, Dec. 11, 2017

The latest TV allocation for year three of California’s Film & TV Tax...

Monday, Dec. 11, 2017

The Academy of Motion Picture Arts and Sciences has announced that 10 live...

Monday, Dec. 11, 2017

Helen James and Dan Watts have been hired to assume the leadership of CP+B...

Monday, Dec. 11, 2017

Guillermo del Toro's Cold War-era fairytale "The Shape of Water" swam away...

Sunday, Dec. 10, 2017

The animated family film "Coco" has topped the box office for a third time...

Sunday, Dec. 10, 2017

Dina , which tells an unconventional love story between two people who...

Recent SPW Releases

Monday, Dec. 11, 2017

Mob Scene, one of Hollywood’s leading entertainment marketing agencies for...

Monday, Dec. 11, 2017

The International Cinematographers Guild (ICG, IATSE Local 600) 55th...

Monday, Dec. 11, 2017

For the fourth consecutive year, WCPMedia Services acted as official...

Monday, Dec. 11, 2017

ominations for the 75th annual Golden Globe Awards were announced this...

Thursday, Dec. 7, 2017

New York Festivals International Advertising Awards ® has announced the...

Thursday, Dec. 7, 2017

Academy Award ® nominee, Jeffrey Karoff, recently partnered with...

Top