Every time a Volkwagen reaches 100,000 miles, an engineer at the automaker gets his wings. Soon we see assorted engineers sprouting wings all over the place. Tom Kuntz of MJZ directed, with visual effects from The Mill LA.
VFX/Animation The Mill, Los Angeles Sue Troyan, sr. EP; Leighton Greer, VFX producer; Robert Sethi, shoot supervisor/creative director; Tim Davies, 2D lead artist; Adam Droy, Ed Boldero, 3D lead artist; Glyn Tebbutt, Joy Tiernan, Martin Karisson, Chris Hunsberger, Geoff Du Quette, 2D artists; Andreas Greichen, Jesse Flores, Alfonso Alpuerto, Jeffrey Lee, Michael Lori, Blake Sullivan, Martin Rivera, Katie Yancey, Sam Klock, Andy Romaine, 3D artists; Adam Scott, colorists; LaRue Anderson, color EP; Natalie Westerfield, color producer; Benjamin Sposato, production coordinator. (Toolbox: Flame, Flare Nuke, Maya, Arnold, Houdini, Pftrack, 3DEqualizer, Mill’s proprietary feather system) Agency Argonaut, San Francisco Production MJZ, bicoastal/international Tom Kuntz, director
Top Spot of the Week: Frédéric Planchon Directs “Play Has No Limits” For Sony PlayStation, adam&eveDDB
Directed by Frédéric Planchon of Academy Films for agency adam&eveDDB, this spot from Sony Interactive Entertainment for the PlayStation brand shows how much fun life can be when we take play seriously. The film takes you through an ordinary city as it transforms into play. From dustbins turning into basketball hoops and staircases converting into slides, PlayStation shows you that play is everywhere and in everything.
The action spotlights the joy and elation everyone can experience when they welcome PlayStation and a world of play into their lives.
Titled “PS5 | Play Has No Limits,” this film spotlights the joy and elation one can experience when they welcome PlayStation and a world of play into their life.
Framestore served as VFX/post studio.
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