In this TV spot, a country drive turns into the adventure of a lifetime. With the father at the wheel and his daughter as a passenger, a Nissan Pathfinder battles the stormy elements and picks up some friends along the way. Dad and daughter rescue and collect animals in pairs, creating their own wild kingdom within the Pathfinder.
This modern-day version of Noah’s Ark isn’t epic in scale with swooping vistas and wide-angle helicopter shots. Instead, it’s an up-close story as we see the father and his daughter interact and strengthen their bond through the experience.
Peter Thwaites of The Corner Shop directed for TBWAChiatDay, Los Angeles.
CreditsClient Nissan North America/Nissan Pathfinder Agency TBWA\Chiat\Day, Los Angeles Stephen Butler, executive creative director; Tito Melega, Karl Dunn, creative directors; Logan O’Brien, copywriter; Chris Mizutani, art director; Peter Bracegirdle, managing director; Oke Mueller, group planning director; Leigh Davidson, planner; Andy Galvin, sr. product strategist; Richard O’Neill, executive director of integrated production; Stephanie Dziczek, producer. Production The Corner Shop Peter Thwaites, director; Anna Hashmi, exec producer; Donald Taylor, producer. Editorial Work Post Neil Smith editor; Sterling Robertson, assistant editor, Erica Thompson, exec producer; Sari Resnick, sr. producer. Visual Effects The Mill Sue Troyan, sr. executive producer; Enca Kaul, exec producer; Jessica Ambrose, VFX producer; Jillian Lynes, coordinator; James Allen, Bill Higgins, John Price, shoot supervision; Chris Knight, creative director; James Allen, 2D lead; Gareth Parr, Dag Ivarsoy, Scott Wilson, Remedy Huynh, Steve Kokonis, 2D artists; Rasha Shalaby, Thom Price, Itai Muller, matte painters; Charles Storniolo, 3D artist; Adam Scott, colorist; LaRue Anderson, executive telecine producer. Audio Margarita Mix Jimmy Hite, mixer. Sound Design Dror Mohar, sound designer. Music Johnny Cash, Paul Clark.
Directing Duo rubberband. Meshes Athleticism and Artistry In “Sabrina” For Nike Basketball
Directing duo rubberband. of production house SMUGGLER blends sport and symphony in perfect harmony in “Sabrina” for Nike, featuring basketball superstar and newly minted WNBA champion, Sabrina Ionescu.
Playing on the court alongside classical musicians, the film masterfully captures the passion and precision of basketball in sync with the elegance of strings and horns, creating a harmonious celebration of athleticism and artistry.
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