Directed by Martin Werner, produced by Copenhagen-based Bacon and made with Denmark agency PONG, this film for Interflora puts us in a time machine as we follow a couple’s date nights at the movies over the decades, starting with their first rendezvous in the 1960s.
Titled “Date Night,” this tug-at-the-heartstrings piece focuses more on universal feelings than flowers, which ties into the sign-off, “Remember those you love.”
This is the first Interflora film with new agency PONG and it marks a return to the emotional and cinematic narrative style that used to be the trademark of the brand’s campaigns in films such as the award-winning “Circus Love” from 2015, also directed by Werner (who is repped by RESET Content in the U.S. ad market).
Credits
Client Interflora Agency PONG Mikkel Elung, Sigurd Bjerre, creative directors. Production Company Bacon Martin Werner, director; Mette Jermiin, exec producer; Lasse Frank, DP; Nana Ama Rothenborg, Nicholas Perry, Oliver K. Sand, production managers; Simone Grau, production designer; Pernille Holm, stylist; Lis Bang, makeup. Editorial Art Official Agency Rasmus Nyholm Schmidt, editor. Sound Design ballad Adrian Aurelius, sound designer. Music “Slow Mover”; Louise Alenius, Ben Kaniewski, composers. VFX BaconX Kai Hauswirth, Johannes Englehardt. Color Grade BaconX Lasse Selvil, colorist.
This trailer promotes Charge Around The Globe, a new adventure docuseries that follows record-breaking traveler Lexie Limitless on an extraordinary journey to circumnavigate the globe in an electric vehicle--traveling over 30,000 kilometers across six continents, all in pursuit of one world record. The three-part series on Prime Video in the U.K. showcases the capabilities of modern electric vehicles while immersing viewers in the numerous experiences and challenges Lexie encounters throughout her journey. As she navigates various challenges throughout her trip, Charge Around the Globe serves as a testament to the spirit of exploration. Ford, Wieden+Kennedy London and WracK teamed on the series.
The documentary aims to address the primary concern hindering many consumers from transitioning to electric: doubts about the range and capability of electric vehicles. As a 120-year-old brand, Ford looked to its past as inspiration for the switch that’s taking place today. Over a century ago, pioneering explorer Aloha Wanderwell set off from Nice at the age of 16 to become the first woman to drive around the world in a Ford Model T. Now, in 2024, we get to see Lexie, the youngest person to visit every country in the world, take to the wheel of the electric Ford Explorer, reinventing that historic journey for a new generation. Along the way, she meets extraordinary people, navigates difficult terrains, and faces the challenges of a constantly evolving charging infrastructure that puts her to the test.
“Charge Around The Globe has been the ultimate test drive for our new electric Ford Explorer. We took on every kind of weather and road condition and dealt with just about every charging scenario. The journey embodies the true... Read More
