U.S. Vice President Kamala Harris made history, becoming the first female, Black, and South Asian American to hold the office, inspiring a generation of young leaders to follow in her footsteps.
Girl Up changemakers can be seen in this film, “Today We Rise,” watching the history-making inauguration. Through their eyes you can see what it meant for the daughter of Indian and Jamaican immigrants to be sworn in as the 49th Vice President of the United States, becoming the highest-ranking female politician in American history.
The film underscores the profound impact that the images of Vice President Harris taking her oath of office, administered by Supreme Court Justice Sonia Sotomayor, the first Latina to serve on the nation’s highest court, will have on generations to come.
Giovanni Messner of production house brother directed and edited “Today We Rise” for Girl Up out of agency Ogilvy.
CreditsClient Girl Up Melissa Kirby, executive director; Beth Nervig, director of communications and digital media; Jennifer DaSilva, advisory board member, Girl Up, and president, Berlin Cameron. Agency Ogilvy Daniel Fisher, global executive creative director; Alvaro Rivera, Luca Corteggiano, creative directors/creatives; Sally Miller, executive producer; Vanessa Manley, project manager; Pumie Msengana, global client director; Christina Diago, strategist. Production Company brother Giovanni Messner, director/editor; Dannel Escallon, DP; Daniel Addelson, additional photography; Rich Carter, exec producer. Postproduction UNIT Studios London Audio Markus Ffitch, sound mix. Music Track: “Dream” Jack Bennett, composer; 1107 Studios, label; Big Sync Music Andrew Stafford, music supervisor.
TBWA\Media Arts Lab, Directing Team Megaforce Weigh In On Tongue-in-Cheek Apple Film
Directed by Megaforce via production company Iconoclast for agency TBWAMedia Arts Lab in L.A., this Apple film titled "No Sweat" features a weightlifter effortlessly spinning and manipulating massive weights as if they were batons, metaphorically representing the ability of the M4 family of chips--M4, M4 Pro, and M4 Max--to handle the most demanding workloads with ease, all set to Des’ree’s famed music track “You Gotta Be.” [video width="1046" height="720" mp4="https://wp-shoot.s3.amazonaws.com/wp-content/uploads/2024/11/01112010/M4-chip-No-Sweat-Apple.mp4"][/video] Read More