Garage Team Mazda, a WPP advertising agency, continues its work with the Newport Beach Film Festival, this time with a promotional film spoof of the feature A Few Good Men.
Titled “A Few Good Kids,” the promo carries the tagline, “Everybody plays a part.” Erich Joiner from production company Tool of North America directed the piece–along with another short film takeoff of Glengarry Glen Ross–which will be screened for festival attendees. The Newport Beach Film Festival runs from Oct. 21-28.
CreditsClient Newport Beach Film Festival Agency Garage Team Mazda Steve Chavez, chief creative officer; TJ Bennett, SVP/creative director; Kurt Brushwyler, associate creative director; Zak Masaki, sr. art director; Jessica Mirolla, sr. art producer; Jeff Perino, executive producer. Production Tool of North America Erich Joiner, director; Dustin Callif, president; Nancy Hacohen, managing director; Laura Macauley, sr. exec producer; Joby Ochsner, producer; Claudio Miranda, DP; Justin Trask, production designer. Editorial Arcade Edit Paul Martinez, editor; Dean Miyahira, assistant editor; Kirsten Thonn-Webb, sr. producer; Crissy DeSimone, exec producer. VFX Timber Lisa Houck, exec producer; Tricia Chatteron Goldrick, head of production; Ryan Dahlman, head of production; Brian Shneider, Flame artist; Jon Lorenz, Adam Singer, graphics artists; Alice Cen, Flame assistant.
Top Spot of the Week: Director Jake Scott, Paramount Brand Studios “Make Your Gameday Epic” In “Gladiator II”-Inspired Pepsi Spot
Nearly 20 years after Pepsi’s “Roman Empire” made its mark on pop culture, the brand is returning to the arena with a colossal Gladiator-themed campaign titled, “Make Your Gameday Epic™.” Celebrating the start of the 2024 NFL season and the highly anticipated release of Paramount Pictures’ Gladiator II in theaters on Nov. 22, this short film--directed by Jake Scott via RSA Films for Paramount Brand Studio features Megan Thee Stallion, as Empress Megan, leading a legion of NFL superstars turned Gridiron Gladiators, including Josh Allen, Derrick Henry, Justin Jefferson and Travis Kelce, locked in an epic battle with ice-cold Pepsi at the heart of the action. A brand-new gameday anthem from three-time, Grammy award-winning artist Megan Thee Stallion soundtracks the campaign. The unmistakable “boom, boom, clap” from Queen’s epic track “We Will Rock You” is featured on a fresh sample with cutting new lyrics from Megan. The new track became available on all major music streaming platforms, and ahead of Megan hosting the 2024 MTV VMAs last night (9.11), where the track and music-video inspired spot were heard and seen throughout the show. “I’m honored to follow in the footsteps of the legends who appeared in this Gladiator campaign 20 years ago and proud to have carved my own new legacy,” said Megan Thee Stallion. “Pepsi really brought the worlds of music, sports and entertainment together in a powerful way to set off the new NFL season.” The spot opens with Lamorne Morris and Jake Lacy peering into a can of Pepsi Zero Sugar as it transforms into a colosseum. Empress Megan calls the shots, and the royal roster of NFL players are at her command as they all vie for her favor and a sip of an ice-cold Pepsi... Read More